Like all ebay sellers I wanted to sell all of my items at a profit and what I found was that when I was getting to end of line items that I was ending up selling them at cost, even though items were finally selling at a profit price, because I was having to factor in ebay relisting fees etc.

So I took a moment and sat down and thought how I could deal with these items and still make money. What I ended up doing was thinking outside ebay sellers box and coming up with selling them at cost to make a fortune!.

What I mean by this was that I was going to sell items at no loss to me on ebay but then use opportunity to build a relationship with buyer that could be used to build long term profit for me. Think of it as :

A loss leader without Loss!

Let me use a couple of examples :

Scenario One

Item sells on ebay for £20 profit, buyer buys item and pays and thats end of it. Your total profit is £20.

Scenario Two

Items sells at cost, zero profit but you use sale as an opportunity to build a relationship with buyer and lock them into your business. The buyer then buys one item a month (maybe more!) for a year giving you a profit of £240 (minimum). If these are from your website not ebay your profit will be greater as you will have no fees. Over lifetime value of a customer this could mean thousands of pounds profit…

It is common knowledge that when a customer is locked into your business or product then they are more likely to repeat purchase, which is where fortune part of equation comes in. The principle can also be used when you sell at full price but as you are selling at a bargain price customer is more likely to be interested in your offer as they will put your product and value into same sentance.

What I am asking you to do is to take a critical look at what true worth of ebay actually is, is is not just in instant terms but long term possibilities far outway short term profits.

Nutrition is big business and by starting a nutrition business now, you are getting in at right time. But you first have to find your niche and decide on what type of business you want in this industry. There are several options for you to choose from.

The fist option is to sign up with a company that uses nutrition business representatives to sell their products. Many of these companies are Multi Level Marketing companies. The business is yours, but they usually supply training, support, and sales and marketing tools. They tend to have many benefits and few downsides. One benefit is that public already knows company name. This helps nutrition business owner get established and succeed.

With this type of nutrition company you will have to advertise locally and build a client base. This will only give you part of your income potential. If you get others to become nutrition business representatives, you will earn residual income from them and those who become representatives under them. The more you help them, and more they help others, higher your income.

If this doesn’t sound interesting to you or if you don’t want to deal with people personally, look into becoming a business representative for a warehouse distribution company. Some of these companies help people to start nutrition businesses from home, or a variety of other types of businesses, for minimal start up costs.