Sell Your LoveWritten by Skye Thomas
It's well documented that if we love our work, then we usually become experts at it and eventually money shows up. Makes sense, but this is a slight shift on that concept. I want you to literally look at concept of selling love for money. This has nothing to do with prostitution. Prostitution lacks love which is core of what's wrong with that industry. No, I'm talking about infusing your product with love before selling it. Love is a magical indescribable element that uplifts, nurtures, blesses, and lightens recipient. Add it to your product and watch profits soar.By adding your love and light energy to your product, you are creating a product that uplifts, nurtures, blesses, or somehow lightens life of person purchasing your product. It will come across as so much more than just good customer service. If you have two identical items of same quality and price, one with joy will magnetize buyer. They may or may not be able to describe exactly what it was that made that product stand out over others. My mother is a perfect example of this concept. She is an entrepreneur at heart without any form of business school or higher education. Every business she's ever run has been extremely successful. She is organized and business smart, but that's not what sets her apart from everyone else. She usually works in industries that she finds an interest in, however one time she decided to run an auto parts shop for my step dad. She was definitely not an expert in her industry. She dove in with an upbeat positive can-do attitude and got to work. Besides selling a quality product at a quality price, she infused entire shop with her electric energy and light. She is a natural salesman because she's so amazingly bright and cheerful. No matter what kind of business she's operating she treats every customer like a small town neighbor that she's known all of her life. I didn't grow up with her so as an adult visiting her, it was amazing for me to watch her work this special magic of hers. She makes everyone feel smart, special, and cared about. People like to do business with her. She can charge whatever she wants and work as few or as many hours as she likes because people will gladly pay for that feeling they get when in her presence. Her customers and employees treat her with a certain hero worship. Whether you are selling a product that you really believe in, information that you're an excited expert in, or a service that you give from your heart, you can make a fortune by putting that kind of heart and soul into your business. You can give great customer service without any joyful lightness passing between you and customer. Put that magical blend of love and brightness into every aspect of your work. It will create a magnetic attraction around your business. Others will be mysteriously drawn to you and after doing business with you they will want to come back again and again to do even more business with you. Make it an enjoyable wonderful experience for people to give you their money.
| | What To Do When Successful Training FailsWritten by Anthony Griffin
Why Successful Training FailedElizabeth M., Human Resources Director for a mid-sized furniture manufacturer, earnestly shared with me her hopes for developing a skilled cadre of supervisory personnel who would effectively lead their work groups by positive example and, thereby, maximize contributions to company profitability. She wanted front-line Supervisors to be able, through training, to develop, motivate, and inspire their subordinates to be more effective and productive contributors to Company growth and profitability. She explained that her front-line leadership needed to learn basic leadership skills, and wanted training to address these. I asked her what had been companys prior experiences with formal training, and she explained that, in 2000, she had contracted a trainer to deliver a series of supervisory development workshops, and that these were successful; that is, they were highly evaluated by workshop participants, and everyone thoroughly enjoyed them. Training was considered a success! I inquired, “If these workshops were successful, why was she interested in contracting for more of same training?” Elena replied that, because company failed to reinforce training, and that follow-up training was needed to reinforce 2000 training intervention. On Day 1 of class, I asked participants to briefly review and summarize what they had learned from this prior training, and of those skills learned, which were they using, on-the-job, As an aid to developing participant responses, I briefly summarized content of previous training, together with an abbreviated review of skill points covered in all previous lessons. I then verbally polled their responses. Typical answers were, “ I learned a lot of useful things;” “ I learned how to treat people better;” “Training helped me understand how to get along with others better,” etc. Not one of twenty-one people present could name one skill learned much less presently used as a result of training. This is an example of training dollars that were apparently poorly spent; after all, if you cannot point to specific performance improvements as a result of training, why bother doing it at all? In this case, at least, it wasnt enough that people thoroughly enjoyed themselves and that training was entertaining and upbeat.
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