Absolutely nothing can escape this tactic, it's...

Stop laughing! I'm serious here! Come On! Just because I usually do humor here doesn't mean I can't have a serious thought once in a while, does it?

And yes, as a matter of fact, there is one serious bone in my body. In fact there are two. They are located in my upper arms, between my shoulders and my elbows.

They are called humerus bones.

Ok, ok. Point taken. I have no serious bones in my body.

But I really do have The ULTIMATE Secret to Learning about Internet Marketing. This is Breakthrough! This is Genius!

And I'm going to EXPOSE secret right NOW!

As soon as you each send me $19.95.

Oops! Ha, Ha! Just kidding. That was just a little bit of evil, greedy, marketer in me shining through. But hey, I have to pay bills somehow. It's not like my kids can eat email for breakfast you know!

I do, but that's different.

ANYWAY, this is one of those rambling articles isn't it? But it's ok, because right now we have...

SECRETS EXPOSED!!!

Now, I'm going to be serious for a moment, because you can actually do this. Next time you're reading sales pitch for an e-book or marketing program, pay attention to way they are trying to get you to buy.

Guess what? If people trying to sell you this thing really believe in sales or marketing tactics they are offering to you, THEY WILL BE USING IT ON YOU AT THE TIME!!

You'll notice several things about this site:

1) It's incredibly attractive and well laid out.

2) It's got an eye-popping flash header at top collecting e-mail addresses for owner's newsletter list, and

3) it's distinguished by a prospect questionnaire right smack dab in middle of site. That's what I want to direct your attention to today.

Let's start from beginning: If you're a businessperson online, goal of your website is MAKING SALES. Either you're trying to sell direct... or you're trying to get prospects to contact you so that you can make a sale. Any other "goal" is beside point. For anyone doing business online, making fastest possible sale is ONLY objective.

That's where client-centered questionnaire comes in.

Again, look at questionnaire at http://www.dreamcruises4u.com

The owner of this site sells discount cruises. Now, no one is going to buy such a cruise without discussing it with a real person. Selling a cruise directly off 'net without human contact is highly unlikely. Thus, this smart webpreneur's objective is to find out what his prospect wants, so he can get back to this person with a range of options that conform to information provided by prospect.

In order to enable site owner to do his job thoroughly and fast, he needs to know things like

prospect name, address, phone.

He also needs to know things like

* where you want to travel * when you want to travel * how many people are traveling with you and * your budget.