What's most potent fre traffIc source on web?

*** Search Engines! ***

Surprised? Of course not. Why do so many people concern themselves so deeply with search engine optimization, positioning and ranking?

In United States, follow FOUR search engines handle (*)94% of all search inquiries each and every day.

Google = 35% Yahoo = 28% AOL (powered by Google) = 16% MSN = 15% * Source: comScore Media Metrix

Given this information and fact that 100's of millions of searches are performed every day; wouldn't you want to have your website ranked high enough that it was one of first sites listed by Google or Yahoo or AOL or MSN? Imagine exposure that you'll receive!

One undisputed fact is that search engines love websites that offer focused content.

If you're publishing a newsletter online, there are a number of things that you can do with articles and content that you create. This article will discuss search engines and their affinity for focused and relative content.

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