Search Engine Ranking

Written by Oksana Savaryn

At least 85% of people looking for goods and services onrepparttar Internet find websites through search engines such as Google, Yahoo, and MSN. The idea of optimizing your pages for high search engine rankings is to attract targeted customers to your site who will be more than likely to make a purchase. The higher your page comes up in search engine results,repparttar 141989 greaterrepparttar 141990 traffic that is directed to your website. That's what search engine optimization is about.

You can immerse yourself in allrepparttar 141991 technical information available online to figure out how to optimize your web pages to achieve higher rankings. Or you can look at a few simple items on your pages, make some small adjustments, and most likely see improved rankings quite rapidly. The first item you should examine isrepparttar 141992 title bar on your homepage.

The title bar isrepparttar 141993 colored bar atrepparttar 141994 top ofrepparttar 141995 page. Look atrepparttar 141996 words that appear there when you access your home page. To increase search engine rankings,repparttar 141997 words on your homepage's title bar should includerepparttar 141998 most important keywords or phrases, one of which would include your company name.

Then click on all your links and examinerepparttar 141999 title bars onrepparttar 142000 pages you access. Each title bar on every single page of your site should containrepparttar 142001 most important keywords and phrases taken fromrepparttar 142002 page itself. However, avoid very long strings of keywords, keeping them to six words or less. Avoid repeating keywords more than once inrepparttar 142003 title bars, and make sure that identical words are not next to each other.

The next item to put under your microscope is your website content. Search engines generally list sites that contain quality content rather than scintillating graphics. The text on your site must containrepparttar 142004 most important keywords -repparttar 142005 words that potential customers will be typing into search engines to find your site.

Aim to have around 250 words on each page, but if this is not desirable due to your design, aim for at least 100 carefully chosen words. If you want to achieve a high ranking on search engines, this text is essential. However,repparttar 142006 search engines must be able to readrepparttar 142007 text, meaning thatrepparttar 142008 text must be in HTML and not graphic format.

Blogs Are The Great Equalizer

Written by Oksana Savaryn

Blogs arerepparttar great equalizer because they simplifyrepparttar 141988 task of adding content to a website on a daily or weekly basis. They make it simple forrepparttar 141989 average joy to add content to their site on a daily basis with just a few clicks ofrepparttar 141990 mouse.

What is more,repparttar 141991 spider search engine companies recognize this and make it a point to spiderrepparttar 141992 blog networks on a regular basis, sometimes a daily basis.

It may take a spider search engine up to three months to spider your site if you go directly to their submission page to add your domain to their database. Onrepparttar 141993 other hand, with a blog, you can put a story about your domain on a blog with a link to your domain, and your website can generally get crawled within a week or so of putting your link onrepparttar 141994 blog.

Blogs Require A Commitment On Your Part

Daily additions to your blog should be your goal. If you do not have time to do daily additions, you should at worst do a weekly addition to your blog.

Just like inrepparttar 141995 real world of websites, if you don't update your blog on a regular basis,repparttar 141996 spiders will save their time and resources by not spidering your blog on a daily basis. If however you do update on a daily or near daily basis, thenrepparttar 141997 spiders will visit your blog withrepparttar 141998 same fervor you bring to your blog.

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