The key factor in search engine optimization is traffic increase and it is
starting point of successful and effective web promotion plan. Showing good popularity by user retention brings your site to best positions in search engines and provides your new users with one more opportunity to learn about your online presence.Definition Site traffic is most powerful tool in developing of your online business and promotion. The traffic measures real user activity and degree of web relevancy of your site content and services. Although relation between traffic and search engine popularity can be regarded as a dual connectivity, there is clear evidence that user traffic generates search engine optimization results.
Traffic Measurement Devices For effective measurement of site traffic and analysis of user and web site marketing profiles can be used two software products with proven popularity: WebTrends and Webalizer. WebTrends gives more profiled reports and can be used to map your SEO and marketing campaigns.
With site traffic referrer information data can be defined most effective link exchange program. It also can be used for defining of most powerful traffic generators and help with analyzing path to your traffic goals. Studying your traffic paths can show you how effective are your site content additions and changes and how effective is your site navigation.
Measuring of internet success often can be regarded as relative matter, though in deep learning of processes clarifies mechanism of good web promotion results. The criteria can be an adequate and reputable Internet institution providing reliable and converged data, such as Alexa.com. The search engine provides traffic rankings, user reviews and other information about sites.
The ranking is based on three months of aggregated historical traffic data and changes on a daily basis depending on change of different criteria participating in its formation. This powerful tool provides you with information of your positioning in Internet space and gives option to compare your site's results with ones of your competitors.
Core Traffic Increase Techniques
Content Traffic increase is based on growing popularity of your site. It can be achieved through following of some basic techniques. The first is generating interest in your services and content by increasing user accessibility level to information on your site pages. This can be achieved by integrating of most appropriate design for your site industry and reliable content. The content is still king in attracting new visitors and keeping existing users. When deciding on your content major topics and staff, you can foresee industry trend and learn novelties in present.
