Safe, Free Search Engine Positioning

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How many times have you heard webmasters ask you things like "What search engine do most of your visitors come from?" or "I got a great ranking on Altavista using META tags - what tactics do you use?". Everywhere you go there are newsletters telling yourepparttar "definate way" to get your site inrepparttar 128182 Top 10 search engine ranking. Businesses pump millions into search engine positioning every day. How can your humble website survive? There are a set of simple rules you should stick to in order to get a good position on allrepparttar 128183 major search engines and yet not spend a penny:

>> META TAGS Meta tags arerepparttar 128184 lines atrepparttar 128185 top of your web page's HTML that search engines see first and they look like:

That would be a typical META description tag for Mike's DIY Shop, containing allrepparttar 128186 important keywords that surfers will likely type into their favourite search engine. Don't have more than 10 keywords or else they will each be far less effective, sorepparttar 128187 lessrepparttar 128188 better. Also, phrases tend to work better, especially if they are unique. Don't put in common keywords like 'computer, free, chat' etc. You can be sure top businesses have payed to get a top ranking with these words already so just use them in phrases, like "DIY chat". Including one *very* rare keyword will likely push your site right torepparttar 128189 top if it is typed by a surfer.

>> TITLE TAG This is by farrepparttar 128190 most important tag of all inrepparttar 128191 art of search engine positioning. Include all your keywords and of course,repparttar 128192 name of your site. Don't use words inrepparttar 128193 title tag that have nothing to do with your website or that are not included in your main body text or your site ranking will be greatly degraded.

>> BODY TEXT Be sure to include all your best keywords here, nearrepparttar 128194 top ofrepparttar 128195 page. Try to put some keywords in heading tags (H1,H2,etc.) too for added power. Some search engines are now ranking sites with invisible text (textrepparttar 128196 same colour of your page which is not seen byrepparttar 128197 surfer) very badly but Altavista seems to dorepparttar 128198 opposite. Only use invisible text if you are trying to achieve a better ranking with Altavista.

The Killer Secrets on Ranking High

Written by Brian Su

Have you ever wondered howrepparttar major search engines position your site? When you search "B2B" or "Business-to-Business" on AltaVista, you always see our website within Top Ten ranking. How did we do that? I'd like to share some of my experiences with you. After years of website promotion, I have featured out following rules that are proven to be effective. 愈se true Meta tags only. Keywords - your website and company name< itle> 弒dentify and display your real Keywords in a priority order. The keywords must relate to your business and service scope. Never misspell them. The secret is to review<IMG height=12 src="/the2.jpg" alt="repparttar 128181"> Top 10 sites that appear under keywords that fit your website. Study their titles, Meta tags, keyword density, alt image tags etc. before defining your own keywords. 徬eep<IMG height=12 src="/the2.jpg" alt="repparttar 128182"> Meta tags to maximum 1000 characters; otherwise most search engines will simply ignore<IMG height=12 src="/the2.jpg" alt="repparttar 128183"> excess characters. 嫂void using words like "Free,<IMG height=12 src="/the2.jpg" alt="repparttar 128184"> Best,<IMG height=12 src="/the2.jpg" alt="repparttar 128185"> only and so on" to describe your site. 嫂lways use your Keywords in<IMG height=12 src="/the2.jpg" alt="repparttar 128186"> title of each web page. 愈se Alt tags in<IMG height=12 src="/the2.jpg" alt="repparttar 128187"> first image on your website, and fill it with several important keywords in priority order. 嫂void using frames when designing a website. 愈se to do a site analysis, then correct site deficiencies. 愛esubmit your website every two months. Besides correct things to do, I also identified a list of things you do not want to do. 意ever hide invisible text on your website 意ever use misleading keywords in your Meta tags that have nothing to do with<IMG height=12 src="/the2.jpg" alt="repparttar 128188"> site. 意ever try scamming search engines by writing bogus site descriptions. 意ever use<IMG height=12 src="/the2.jpg" alt="repparttar 128189"> same keywords for more than 3 times. I usually spend hours to identify and analyze website keywords and develop meta tags for each site I design. If you really want your website rank high, you must study and understand<IMG height=12 src="/the2.jpg" alt="repparttar 128190"> rule of each search engines. For instance, has very specific rules that you must follow in order to get listed. If your site <br><br></font></td><!-- google_ad_section_end --></tr><tr><td>Cont'd on page 2 ==<a class="mlink" href="2-Safe,_Free_Search_Engine_Positioning-28182.htm">></a></td></tr></table><script type="text/javascript"><!-- google_ad_client = "pub-5766870852072819"; google_ad_width = 728; google_ad_height = 90; google_ad_format = "728x90_as"; google_ad_channel ="8831454965"; google_color_border = "CFB9A1"; google_color_bg = "CFB9A1"; google_color_link = "000000"; google_color_url = "431B02"; google_color_text = "431B02"; //--></script> <script type="text/javascript" src=""> </script> </td> </tr> </table> <table width="770" border="0" cellspacing="0" cellpadding="0"> <tr> <td> </td> </tr> <tr> <td height="48" align="center" background="images/bg_nav_bottm.jpg"><span class="style3"> © 2005<br> <a href="terms.html" rel="nofollow">Terms of Use</a></span></td> </tr> </table></td> </tr> </table> <script type="text/javascript"> var HASH_ESCAPED="%23"; function TrackIt(adUnit){ if (window.status) { var adDomain = escape(window.status.substring(6)); var pyPage = document.location.pathname; var params =; var hasAnchor = params.lastIndexOf(HASH_ESCAPED)!= -1; params = hasAnchor? (params.substring(0, params.lastIndexOf(HASH_ESCAPED))) : params; pyPage = escape(pyPage.substring(pyPage.lastIndexOf('/') + 1)); pyPage = pyPage + params; var curTime = new Date().valueOf(); var bug = new Image(); bug.src = '/track/adsenseTrack.php?pyPage=' + pyPage + '&adDomain=' + adDomain + '&adUnit=' + adUnit + "&time=" + curTime; } } function TrackIt0() {TrackIt(0); } function TrackIt1() {TrackIt(1); } function TrackIt2() {TrackIt(2); } var elements = document.getElementsByTagName("iframe"); for (var i = 0; i < elements.length; i++) { if(elements[i].src.indexOf('') > -1) { //elements[i].onfocus = TrackIt; if (i==0) elements[i].onfocus = TrackIt0; if (i==1) elements[i].onfocus = TrackIt1; if (i==2) elements[i].onfocus = TrackIt2; } } </script> <!--WEBBOT bot="HTMLMarkup" startspan ALT="Site Meter" --> <script type="text/javascript" language="JavaScript">var site="s19improve"</script> <script type="text/javascript" language="JavaScript1.2" src=""> </script> <noscript> <a href="" target="_top"> <img src="" alt="Site Meter" border=0></a> </noscript> <!-- Copyright (c)2002 Site Meter --> <!--WEBBOT bot="HTMLMarkup" Endspan --> </body> </html>