THE RIGHT SIGN. I receive hundreds of emails on a daily basis. A pitiful 10% of these contain a signature file - and most of these are badly written. Perhaps as much as one signature file a day will catch my eye and I'll end up subscribing to yet another ezine.

FREE PROMOTION. You may think that it's not worth effort. After all, how many people will really take notice of your signature? Well, think how often you request free articles, free information, send off for an ezine, post a message on a bulletin board or newsgroup .... Just think of all subscribers you could have by now.

STICK TO ONE SUBJECT. You can write signature files for your website, an affiliate program, your products or services, and anything else you can think of. But one thing you *should* be promoting is your ezine. Once you've grabbed your new subscriber - then you can rave on about your website, your affiliate programs, etc. But get their email address first!

NICE 'N' EASY. Designing a signature that commands attention is pretty easy work. Keep it short, keep it simple, and stick to one theme. Use "power" words: free, easy, how, you, now, success, learn, create ....

¤§¤ EXAMPLES ¤§¤

¤ LARGE. Under 50 words - can also be used for classified and ezine ads:

Y O U R E Z I N E T I T L E http://www.yoursite.com How do you get hold of latest marketing articles, hot biz tips and links? Be first to grab awesome articles to print in your ezine. Save hours of your valuable time. Visit our award winning website or join our ezine now: mailto:subscribe@listserver.com

Want to start your OWN home business? Don't jump in without getting latest tips on starting and building a successful online career. Free welcome gifts for all new subscribers. Join us, "Home Business Success," today: mailto:subscribe@listserver.com Or visit our new website: http://www.yourdomain.com

¤ MEDIUM. Under 35 words - can also be used for classified and ezine ads:

With fried onions and ketchup of course.

I'm only joking. The real question is "How Do You Eat An Elephant?"

One bite at a time.

I don't actually eat elephants. The elephant is a metaphor for big goals. So "How Do You Accomplish Big Goals?"

One bite at a time.

In my last article I asked you to set goals that are big. To reach for stars. But I know sometimes big goals can be overwhelming.

You need to aim for stars and once you've got your goal in place, your next step is to break it down.

Let's set a simple goal to start with. You're bored with nine to five ... you're tired of your boss ... you want to take a year off to enjoy life.

How are we going to break this baby down?

Since our goal is to have enough profits online to take a year off from work and really get this internet puppy going, let's shoot for 24 hours of freedom.

If you divided your yearly expenses by 365 days, what would you need to earn 24 hours of freedom?