One of key things to remember when developing your web-site presence is to always evaluate your competition. See what’s working for them; how they market their products and services, and even evaluate their KEYWORD and DISCRIPTION tags.

The key points of using these two Meta Tags, is optimization!

Evaluate your Keywords: look at your web-site and evaluate it services and products, be sure to do a search in www.Google.com  to help you pick keywords that your potential clients may be looking for.

The next thing is to evaluate your site content to see just how often you’re using these keywords, biggest mistake that web-masters make is creating their Meta Tag Description and Keywords and not including them in their content pages.

To get best results, is to ensure that you use as many of your keywords and discretion tags throughout your entire site.

The next thing is your products or images, be sure to include some of those keywords in your

Google, Yahoo, and Msn all use following tags:

Be sure to include these in your Meta Tag, as it tells spider bots to search links to other pages on your site, increasing your chance of getting better indexed in search engines.

1 way link text links or incoming links are links that points to your websites from another website. When you have a one way link(s), it means that you have a incoming link(s) pointed toward your website and on your website you do not have a outbound link pointed toward that website or web page which link is coming from. Unless you are a skilled marketer or your website is very popular with a lot of people it will be hard to build one way links. Reason is that many webmaster don't want to just include your link to their site, they want you to link to their site(s) as well, and when that happens that link doesn't factor as strong with search engines as well as it would if it was just a inbound link.

That was just basic introduction to 1 way link(s), but as long as you understand what we covered so far, you will be able to improve your website page rank if you follow some or all of six steps outlined below. Note not all of them will be free, but if you believe in your website or what you are offering than you will do what you have to do to get visitors to your website. Remember sometimes it takes money to make money.

Step 1:

Start searching on net for FFA pages (Free For All pages) when you find them submit your site to one that has to do with your website content, categories or which every one you thinks will bring you most highly target traffic to your website. Also search for Classified ads websites or message boards and post your links on there as well. This will start to be very time consuming, but it will pay off in end if done right.

Step 2:

If you have two or more websites then you can link from one website to another, (incoming) but don't link to other website( No outbound link). Or you can go to forums and ask to trade links. But this won't be your usual link trade. There is more to gain when doing it this way.

This is how you would write Forum Post.

Example.. Topic- Free 1 way text link to your website. Description: I have two websites and I am looking to increase my page ranking and link popularity. I will use one website to link to your website giving you a one way link, providing that you link your website to my other site thus giving me a one way link from you. We will both benefit. If you are interested than email me here at your-email@.freehomebizresource.com.(http://www.freehomebizresource.com is our website, by way). That's how you would write a simple post and believe me you will generated a lot of interest.

Step 3: