Written by Stan Narusiewicz

How to get Real Prospects Directly From Search Engines And How to Find What You Want With 100% Relevancy


The new Pay-Per-Click Search Engines provide two breakthrough benefits for both Home Internet Businesses and Customers.

Customers can search and find what they are looking for with no clutter because only up-to-date 100% relevant search results are listed. By contrast,repparttar traditional Search Engines are never up-to-date and have been tricked to produce numerous non-relevant listings.

Home Internet Businesses benefit because when a customer searches and finds a business listing and self directs to that business listing, that customer becomesrepparttar 128377 best prospect that any Home Business could find onrepparttar 128378 Internet.

Home Internet Businesses also benefit in a second way because when a customer searches and finds a business listing and self directs to that business listing that creates repparttar 128379 highest Advertising ROI that any business could achieve onrepparttar 128380 Internet.

Because of these benefits, it is reasonable to believe that this new Pay-Per-Click Search Technology will cause a dramatic evolutionary change inrepparttar 128381 way customers surfrepparttar 128382 Internet andrepparttar 128383 way that businesses will deploy Marketing Strategies inrepparttar 128384 future. This new search technology has successfully completed its incubation period and is off to a big start with over 50 PPC Search Engines in operation.

The purpose of this article is to inform readers both customers and Home Business Owners how to participate and take advantage ofrepparttar 128385 benefits of this new technology.

How It Works

The Customer Perspective

For customersrepparttar 128386 procedure is identical torepparttar 128387 way one searches today withrepparttar 128388 traditional Search Engines. One merely types a search term or search phrase into a search box and waits briefly for business listings to appear. The customer can choose any one or none ofrepparttar 128389 listings or re-type a different search term or search phrase and reviewrepparttar 128390 combinations of listings that appear.

When a customer chooses any listing by clicking on that listing, a page representing that particular business opens and allows repparttar 128391 customer to review that particular businessís product offerings.

Basically, from a customerís perspective, there is little change torepparttar 128392 procedure. The customer will, however, achieve a very real benefit becauserepparttar 128393 listings will be 100% relevant torepparttar 128394 different search terms or search phrases. The customer will experience a very rewarding, up-to-date and highly productive searching process.

How It Works

The Home Business Perspective

For Home Internet Businesses,repparttar 128395 procedure is significantly different. First of all,repparttar 128396 business must develop a list of search terms and phrases that relate to or describe their Businesses. This list will become far more extensive than what is common with submission to traditional Search Engines. This does not makerepparttar 128397 process more difficult. This isrepparttar 128398 step that makes 100% search relevancy possible.

Businesses are allowed to submit hundreds of all possible search terms and phrases for free at any PPC Search Engine. This allows your Business to be found by billions of potential customers. Along withrepparttar 128399 submission of all-possible search terms and phrases are a specific pay-per-click bid price, a specific URL and a specific Description.

This permitsrepparttar 128400 PPC Search Engine to create an optimum listing for any customer search process. One reason isrepparttar 128401 information inrepparttar 128402 listing is controlled byrepparttar 128403 Home Internet Business and not byrepparttar 128404 Search Engine. Another reason isrepparttar 128405 bid price isrepparttar 128406 single determinate for rankingrepparttar 128407 listings.

Test Your Search Engine IQ

Written by Dan Thies

The year 2001 saw dramatic changes inrepparttar search engine world. Major players have either folded or stopped crawlingrepparttar 128376 web, pay-per-click services like Goto/Overture have become much more prominent, and "theme-based indexing" has firmly taken root.

Website owners who don't understand what these changes mean for them are missing out on tremendous opportunities to boost their site's search engine traffic.

This little "Search Engine IQ Test" will help you find out how much of what you know about search engines is still true today.

1. Which search engine provides "web page" results for Yahoo? A - Altavista B - Excite C - Google D - FAST/AllTheWeb E - Inktomi

2. Which of these search engines uses "theme-based indexing?" A - Altavista B - Hotbot C - Google D - FAST/AllTheWeb E - All ofrepparttar 128377 above

3. Which search engines use META tags in ranking sites? A - Hotbot B - MSN C - Google D - FAST/AllTheWeb E - Altavista

4. Which ofrepparttar 128378 following search engines uses its own database of web sites to provide its primary results? A - MSN B - Hotbot C - Lycos D - Excite E - None ofrepparttar 128379 above

5. In order to achieve top search engine rankings, you must submit your site torepparttar 128380 major search engines: A - Once B - Every Day C - Every Week D - Every Month E - Every Year

6. True or False: Ranking inrepparttar 128381 top ten for your favorite search phrase means you'll get lots of traffic. A - True B - False

Answers: 1. C Google now provides "web page" matches for Yahoo!, which accounts for a good percentage ofrepparttar 128382 website referrals that come from Yahoo! These used to be provided by Inktomi.

2. E All of these major search engines now uses "themes" to rank and categorize websites. Failing to understand how themes affect ranking is one ofrepparttar 128383 biggest reasons websites rank poorly, or fail to get any search engine traffic at all.

Cont'd on page 2 ==> © 2005
Terms of Use