Now, we’re in business. We’ve been working our little brains out. We are dedicated to making our dream come true. But some time has passed and we may have exhausted ourselves of ideas, that passion that once used to drive us is fading and our never ending “to do list” is overshadowing our dreams.

Do not be discouraged, we only need to refuel. Picture never ending stair master at gym. I know we all dread that machine, because it seems like you just keep climbing and there is no landing. But each step is a further progression. Each step brings us to a higher level. Perhaps by reading these strategies we can replenish our passion and reinvigorate our inner drive. So let’s focus on a few ideas that I have found to be helpful.

1) Narrow Your Niche I know that as a woman, mother, wife, housekeeper, and a chef, solo-entrepreneur and so on, I tend to think that I can handle it all. Maybe not with grace, but I can accomplish a lot. I am a multi-tasker. We assume that if we can do so in our personal lives, same should be true in our professional lives. No doubt, we can manage a lot. And as solo-entrepreneurs there are a lot of hats to wear. Business owners are in advertising, marketing, accounting, and so on. But when it comes to services we offer we should consider “narrowing our niche”.

We may be more proficient in a particular area of our practice. By honing in on our skills in that area, we are creating a competitive edge, an area of expertise. You can position yourself as a leader in your own industry. Opposed to fitting in with a thousand of professionals offering same service, we are now exposed to clientele as specializing in a certain skill. We can also appeal more specifically to a “target market”.

Many of varied roles in IT and Internet sectors, such as design, programming and development are ideal for home working, as they can be done remotely. The same goes for lots of jobs which use a computer. Other roles suited to home working include architecture, design, structural engineering, accountancy and auditing, consulting, journalism, typing - list is extensive and varied.

For most, it means making use of technology so that your home is as well-equipped as your office. PCs, faxes and laptops all help to spend a few hours or days away from office, while still putting in a full week's work.

Where can I find an employer offering flexible and home working options? Some forward-thinking companies have realised that much of their work can be done remotely and advertise flexible working options to prospective recruits. Companies such as IBM and Accenture not only encourage home working, they also supply equipment for it. But it is not just technology companies that make most of flexible working. BMW, Shell, Royal Bank of Scotland, Nationwide Building Society and Marks & Spencer - and many more - also offer option.

How to set up a home office

http://www.bukaboo.com/jobs/