"Recycle Your Articles and Gain Tons of New Subscribers"

Written by Alexandria K. Brown

While there are many effective ways to promote your e-zine and gain subscribers,repparttar one I've hadrepparttar 124306 MOST success with is to write and submit articles for use in OTHER people's e-zines.

"But wait a minute," you say. "Aren't I supposed to be

creating great articles for MY e-zine?"

Yes, you are! AND after your article appears in your OWN e-zine, you should then submit it to others. This past fall, I quickly learned that this is by farrepparttar 124307 BEST, FASTEST, FREE way to promote an e-zine for three reasons:

1) Instead of just advertising your e-zine, you're giving others a hearty taste of it! And by sharing these useful articles, you emphasize your expertise in your particular subject area.

2) You haverepparttar 124308 right to plug yourself, your biz, and your e-zine atrepparttar 124309 end of every article! And anyone using your article must keep this information intact. (More on that in a minute.)

3) You can quickly gain exposure to THOUSANDS of untapped prospects at a time. For example, last summer, a popular Internet marketing e-zine featured my article "Avoid These 5 Web Site Blunders." I was overjoyed to learnrepparttar 124310 publication had more than *10,000* subscribers! Since this was a great article, and all of these readers saw my ad for my e-zine right after it, I gained hundreds of new subscribers byrepparttar 124311 end of that week.



Browse through your archives and pick an insightful article that really showcases your expertise. Make sure it's one that you featured in your e-zine several issues ago. Why? It's a courtesy to make YOUR subscribers feel as if they're receiving unique information from you, BEFORE you offer it torepparttar 124312 rest ofrepparttar 124313 world.


Since you probably haven't looked at this article in awhile, do another proofread and clean it up if necessary. Publishers will not be interested in your article if it contains typos, misspelled words, grammatical errors, or inactive Web links --- these goofs would compromiserepparttar 124314 integrity of their publications.


Atrepparttar 124315 end ofrepparttar 124316 article, insert a copyright notice, dated when you first publishedrepparttar 124317 article. Example: (c) 2001 Alexandria K. Brown


In exchange for your letting other publishers reprint your article, it's customary to require that they includerepparttar 124318 contact information you provide. This is usually calledrepparttar 124319 "resource box" and it should come RIGHT after your copyright notice.

Here's where you can ham it up! Take about five lines and promote your E-ZINE!

Don't waste time promoting your *business* inrepparttar 124320 resource box. Why? You'll gain MORE potential clients by first getting them to subscribe to your e-zine. THEN you've got them! You will then be in front of them REGULARLY, and that's when they'll understand what a genius you are and why they should hire you.

Five Ways To Make Your Newsletter A Big Success

Written by Bill Grant

1. Developing name and brand recognition--The more people see your business' name,repparttar more familiar they will become with it. Try to remain consistent in each newsletter. Userepparttar 124305 same font and colors forrepparttar 124306 name. If you have a logo, keep it atrepparttar 124307 top where people can see it.

2. Tell people who you are and what services and products you offer--Be sure you are clear on these points. It won't do any good for people to become aware of you if your content is misleading.

3. Show that you are a credible expert in your field--Offer advice and tips that will show people you really know your stuff. Everyone loves to work with an expert.

4. Inform people of why they should shop with you or employ your services--Whether your newsletter is a hard sell or a soft sell determines how blunt you should be in telling your reader why you arerepparttar 124308 best. Hard sell newsletters let readers know right up front that they are trying to get their business. Soft sell newsletters focus more on self-promotion, interacting on a level of education with potential clients, customers, patients, or employees.

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