Ready to Do Marketing Full Time? 10 Important Points to Consider

Written by Olga Farber Becker


So, your income from your marketing efforts starts to be somewhat tangible. Or you just see that you could grow your income much more than if you keep your job - focusing on your marketing activities only.

Count me in. ;)

Here are several points for you to consider, when you're making your decision.

1. It's better to acquire at least some financial knowledge first.

I'd go to Robert Kiyosaki and his games "How to Quitrepparttar Rat Race," his "Rich Dad, Poor Dad" really seems to driverepparttar 116692 point home.

2. Define your goals, so that you knew where you go.

I recommend to take this free mini course: http://www.goal-setting-guide.com/goal-setting-tips.html "7 Goal Setting Tricks" - it will put you inrepparttar 116693 right direction.

And I highly recommend John Reese's brain dump exercise. http://www.marketingsecrets.com/massiveissue.html

3. Accustom to some time management system, so that you could makerepparttar 116694 best of your time, not going in too many directions and not trying to do it all.

I'd recommend Brian Tracy's "Maximum Achievement" and Dan Kennedy's "No B.S. Time Management".

Read also this article by Brian Tracy: http://www.mercola.com/2002/jan/23/efficiency.htm

That question "What'srepparttar 116695 most valuable use of my time, right now?" will help you a lot in getting your priorities straight.

4. Start practicing your organized work at home today - little by little, you'll get used to organizing your workrepparttar 116696 best way.

As Jim Rohn says, "Never beginrepparttar 116697 day until it's finished on paper." - Always make a plan for your next day - even a small task, but try to get it done.

5. Sometimes it's better to postponerepparttar 116698 quit until you have enough money, courage, whatever... but sometimes we succeed more, when we just dive in.

It seems like when we have no choice, we get more determined to succeed, more focused, so we can accomplish much more.

Jim Edwards had a lot to say about it: http://www.howtogetanythingyouwant.com/

6. Work smart, not hard.

When your plan forrepparttar 116699 day is ready, look over it and ask yourself: "How can I accomplish these tasks quicker?"

You'll start to see then - you may combine some tasks together, or you'll find some way to outsource, or you'll notice, that there is a certain time ofrepparttar 116700 day, when you work more efficiently, so you'll schedulerepparttar 116701 most complicated task to that time slot, or you'll see a need in some tools that will help you.

Web-Site Savvy for Small Business Owners

Written by Peggie Arvidson-Dailey


Home-based business owners don’t have an inordinate amount of time or money to dedicate to hosting, building or maintaining a website. But you should note thatrepparttar internet plays a part inrepparttar 116691 daily routine of 88% of Americans, and of those, 92% indicate that it’s a good place for information.

As a home-based business owner, you know thatrepparttar 116692 majority ofrepparttar 116693 decision-makers regarding your product or service are women, and a March 2004 Nielson/NetRanking & Washintonpost.com survey found that “60% of working women usingrepparttar 116694 internet at work do so because they feel that there is not enough time for personal activities and issues in their lives. 63% of those women would definitely includerepparttar 116695 internet in a marketing campaign geared toward their demographic.”

On-line usage is not just for city-dwellers either, 52% ofrepparttar 116696 residents of rural areas are on-line too! (PewInternet, American Life Project, February 2004).

As a home-based business owner, you must not overlookrepparttar 116697 power of your web-page as a key part of your marketing plan.

You can build your web-site yourself (there are lots of ‘turn-key’ options available by searchingrepparttar 116698 internet) or hire a professional (again, searchingrepparttar 116699 web will provide thousands of options for high-quality and cost-attractive designers).

No matter what you decide to do, here are 17 rules for making sure your home-based business web-site stands out, provides your customers what they need to know and makes it easy for them to do business with you.

1.Define and target your particular audience. Don’t try to be everything to everyone. Write each page for your ‘perfect reader’ and don’t sway from that target.

2.Forgetrepparttar 116700 bells and whistles. Internet users have all kinds of browsers and many are not impressed byrepparttar 116701 fancy animations and sounds you may think are cute. Keep torepparttar 116702 facts and pertinent information aboutrepparttar 116703 particular service you provide. 3.Use one page for one topic. Don’t try to cram everything you know about your industry onrepparttar 116704 same page as your rates and billing policies.

4.Onrepparttar 116705 web, rememberrepparttar 116706 mantra, “Less is More.” Ask yourself constantly can you say what you need to with fewer words and pictures?

5.Check your spelling and grammar. If this is not your strong suit, hire someone to provide this service. If your spelling and grammar are not up-to-par, visitors to your site will either think your business is a ‘fake’ or they will believe that you do not pay attention to detail.

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