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use of this article is appreciated, but not required. Total word count including resource box: 723 -------------------------------------------------------------------------------------------Product creation is usually one of
first concerns of an internet marketer. Conceptualizing a profitable idea and formulating a marketing plan to sell it is a relatively exhausting task. Not everyone is gifted with
creative juices to come up with a cutting edge concept.
Fortunately, there’s resale rights marketing.
Many internet marketers actually sell their created products either because they have squeezed them dry of all possible earning potentials, or they feel that they’ll earn more by selling
master rights to
same. This has paved
way for resale rights marketing, which is an ingenious method of making profit out of others’ works.
Think of it first in
point of view of
creator. He’d come up with an e-book that he feels is worth $60. But his sales would depend on
success of his marketing campaign. What if he’d sell
master rights for
e-book instead to a hundred of his fellow marketers for $25 each? He’ll earn an instant $2500, which is a surer profit than
uncertainties involved if he decides to market his e-book himself.
Now, let’s look at it in
point of view of
resale rights marketer. He’d buy
master rights for $25. Granted that he’d share
same with 99 other people,
internet has a population of 50 million surfers at any given time. Surely
ratio does not convert to saturation of any target market.
Additionally,
resale rights marketer can repackage
product in so many ways that would seem novel and distinct from how it was marketed originally, or how
other master rights holders would market it.
It is important to note that there are two kinds of resale rights. First, we have
master resale rights that grant you, basically, every right
owner has, or had. Second, we have
limited resale rights, which carry with it certain conditions depending on
license.