Copyright 2005 The IWE, LLC. All Rights Reserved.
RSS(Real Simple Syndication or Rich Site Summary) is widely becoming a VERY powerful marketing tool on NET and for Internet marketers around world, question is...
... "Are you using RSS to syndicate your content?"
When I first stumbled across RSS syndication while surfing net, it peeked my curiosity to point where I couldn't help myself, but, to look into this new form of site promotion further.
What I found out about this new technology will absolutely change way you keep in touch with your subscribers and/or readers, in many ways, for years to come.
Just to keep up with times I recently built a webpage for my website specifically to promote my RSS feed in order to take on new subscribers, and... most important of all, to put this new technology to test.
Here's what my webpage looks like if you decide to build your own dedicated webpage for your RSS feed. I highly recommend you do, but, that's just me.
If you do decide to build one, make sure you give your subscribers and/or readers options. http://www.internetwondersezine.com/rss_feed.html
Now, for those of you who aren't quite up to speed on what RSS is, here's a quick definition for you:
RSS is an acronym for "Really Simple Syndication" or "Rich Site Summary", and XML extension is format used for distributing your news headlines via Web, which is known as Syndication.
Syndication is where TRUE power of RSS is unleashed, getting your message across web in an Instant to your subscribers and/or readers.
That's basics of RSS(Real Simple Syndication).
Now, for rest of this article I want to focus on "10 MOST Powerful Reasons WHY You Should Be Using It".
So, with that said, let's go to reason #1.
Reason #1. RSS Streamlines communication.
RSS streamlines communication between publishers and readers making it easier for subscriber to receive your content.
Reason #2. Readers can Opt-In to feeds.
RSS gives subscriber ability to Opt-In to feeds they are interested in and ability to Opt-Out if they wish through there RSS reader just like an auto-responder.
Reason #3. You don't have to maintain an RSS feed.
This is a great time saver for busy marketer because RSS is a great communication supplement that doesn't burden publisher with having to maintain a "List" or having to follow strict privacy rules.
Reason #4. You have ability to Syndicate your content.
This is where TRUE power of RSS comes into play because RSS gives you ability to Syndicate your content to your subscribers and website owners in an INSTANT giving your content exposure it deserves.
Reason #5. Broadcasts your Sales and Specials.
RSS gives you ability to broadcast your Sales message and Specials to a wider audience in less time it would take to set-up an email broadcast.