RSS - bringing news to your desk

Written by Steve Nichols

A new way of delivering news torepparttar computer desktop has hitrepparttar 140351 web and it promises to turbo-chargerepparttar 140352 way we gather information.

Called RSS (Really Simple Syndication), it is a format designed for sharing web content such as news and features. An RSS service (also known as an RSS channel or feed) consists of a list of items, each of which contains a headline, description, and a link to a web page. RSS can also include links to multimedia files, such as MP3 “radio” programmes.

To use RSS, you need a special RSS news reader or “aggregator” that will allow you to collect and display RSS services. The news reader allows you to viewrepparttar 140353 services you want, all together inrepparttar 140354 same place. By automatically retrieving updates it makes sure your content is always up to date.

For example, usingrepparttar 140355 Awasu newsreader program on your PC you could subscribe to feeds from Reuters,repparttar 140356 BBC, CNN,repparttar 140357 FT and many others. Then, instead of surfing from one site to another you just click onrepparttar 140358 service withinrepparttar 140359 newsreader to getrepparttar 140360 latest headlines. The sites can be scanned in seconds rather than having to be laboriously loaded individually, saving you having to surf around.

In an interview forrepparttar 140361 BBC, James Crabtree of The Work Foundation, said that there's growing belief inrepparttar 140362 technology community that e-mail is a system close to breakdown, thanks in part to spam, unread newsletters, andrepparttar 140363 sheer weight of messages.

"Atrepparttar 140364 moment, not many people really know about using RSS. But if more people knew what it was, I think they would use it. It's just a really handy way of gettingrepparttar 140365 information you want without having to surf around for it," he said.

There are many different newsreaders available, many for free. Most are applications that you download and install. Others are web-based services that you can sign-up for and view using your browser.

Once installed, you have to findrepparttar 140366 newsfeeds you are interested in. This can be tricky as there are literally thousands. One good source is that has industry specific feeds available. Another is that will let you search for all manner of information.

RSS is going to revolutioniserepparttar 140367 way we share corporate information too. You can issue press releases via RSS or share your corporate intranet content withrepparttar 140368 rest ofrepparttar 140369 planet. Or how about providing a corporate news feed from London for your Singapore intranet?

Making the most of podcasting

Written by Steve Nichols

Have you come acrossrepparttar term podcasting yet? If you haven’t you probably soon will. Steve Nichols explains all.

Adam Curry, a former VJ for MTV, developedrepparttar 140350 concept of podcasting. He became intrigued withrepparttar 140351 idea of freeing internet radio and audio blogs from his computer and putting them onrepparttar 140352 hard drive of his Apple iPod.

He calledrepparttar 140353 result podcasting, named afterrepparttar 140354 Apple iPod that is often atrepparttar 140355 centre ofrepparttar 140356 system.

Instead of listening to radio overrepparttar 140357 airwaves, you downloadrepparttar 140358 radio shows you want fromrepparttar 140359 internet onto your iPod or MP3 player and listen to them at your leisure.

Thousands of amateur bloggers have launched podcasts and even companies like Heineken and Playboy have got in onrepparttar 140360 act. Virgin Radio recently becamerepparttar 140361 first major radio station to offer content for podcasting.

Podcasting is growing fast. There were just 17 Google results for podcasting in September 2003. In early April 2005 there were nearly two million.

Talking about podcasting in a recent interview, Mark Curry said: "It is totally going to killrepparttar 140362 business model of radio.

"[Radio stations] are scared to death ofrepparttar 140363 next generation - like my daughter who is 14 - who don't listen to radio. They are on MSN, they've got their iPod, their MP3 player, they've got their Xbox - they are not listening to radio. So how are they going to reach these audiences?"


But what could be a threat to commercial radio stations could easily be turned into an opportunity for business communicators.

The same technology can be used to deliver business news, training, financial reports, messages fromrepparttar 140364 CEO – anything.

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