REVEALED! The Secret FUEL That POWERS The Net and Why It Should Be Part Of Your Marketing Strategy.

Written by Cory Threlfall


What I'm about to reveal to you in this article will literally changerepparttar Way you do your online marketing for years to come and will add many Benefits to You and your online promotions 'Effortlessly'.

This secret(A.K.A. -- Secret FUEL) that I'm going to talk about is so Powerful that it will...

-- give You and your business 'Instant Credibility'...

-- Boost your websites 'Link Popularity' and 'Search Engine' ranking...

-- send you FREE 'Laser Targeted' traffic with ready to Buy customers...

-- help you build 'Targeted' opt-in mailing lists...

...and these are just some ofrepparttar 120096 Benefits you'll receive, But, in my mind, these arerepparttar 120097 most important.

Now, before I dive right into it I first want to do a little bit of a history lesson about WHYrepparttar 120098 Internet was born and more importantly, its Sole purpose so you'll have a clear picture inside your head about WHY this 'Secret FUEL' that I'm about to reveal to you is so important to your online business.

So... lets get started by finding out whenrepparttar 120099 'Internet' was conceived.

The Internet was born on October 29, 1969. This date is significant because it wasrepparttar 120100 1st time in history that a computer talked to another computer via a router over a network.

So that roughly makesrepparttar 120101 Internet about 35 years old.

Now that we know whenrepparttar 120102 Internet was born, what we need to know now is what was its Sole purpose?

The World Wide Web(Internet) is simply a... 'Wide-Area Hypermedia Information Retrieval System' aiming to give users(You) universal access to a large universe of Documents and/or Information.

So, with that said, basicallyrepparttar 120103 Internet is nothing more than a sophisticated communication device that gives us (You)repparttar 120104 ability to Exchange and/or search for...

... !!INFORMATION!!

I guess thats a good reason WHY they call it... "The Information Super Highway".

So... now that we've had that little history lesson I'm sure you probably have a good idea about whatrepparttar 120105 'Secret FUEL' is that I'm about to REVEAL to you.

BUT, if you don't, don't cheat and skip torepparttar 120106 end.

Now, its pretty obvious thatrepparttar 120107 Internet is merely a tool by which we use to locate related information that we query throughrepparttar 120108 use of Search Engines by using related keywords or keyword phrases that we choose.

The question is, where doesrepparttar 120109 'Secret FUEL' fit into this equation?

You'll be surprised with my answer becauserepparttar 120110 'Secret FUEL' that I'm about to tell you about is everywhere onrepparttar 120111 Web and people just like you and I are Hunting for IT as we speak.

So, I guess Now would be a good time to reveal to you...

..."The Secret FUEL That POWERS The Internet".

Are you ready?

The 'Secret FUEL' that POWERSrepparttar 120112 Internet is simply...

... !!CONTENT!!

Just think about it for a minute and ask yourself this question... what'srepparttar 120113 Main reason why You go online?

I can guaranteerepparttar 120114 majority of you answered... to find Information related to and/or about... whatever your query was.

Information is delivered through 'Content'. Content is what FUEL'srepparttar 120115 Internet, which means, You should be contributing by way of writing Informative articles related to your business.

Now, some of you are probably saying to yourself, I don't know how to write articles let alone have anything to write about and will writing articles really Benefit my business inrepparttar 120116 long run?

My Product is Better – Why isn’t it Selling?

Written by Nancy Fraser


The movie, “Field of Dreams” opens with a farmer standing in a cornfield. He hears a disembodied voice saying, “If you build it, he will come”…byrepparttar end ofrepparttar 120095 movierepparttar 120096 mantra has changed to “If you build it, they will come”.

The movie takes a religious theme and applies it to baseball. The story appeals to our sense of order inrepparttar 120097 universe, that if you create something exceptional whether it be a product or service, it will take on a life of it’s own and automatically be successful.

In reality, we know that that is not so. “Build a better mousetrap andrepparttar 120098 world will beat a path to your door.” It didn’t work whenrepparttar 120099 better mousetrap was designed and it won’t work now.

How are you going to reach your prospective customers?

Look beyondrepparttar 120100 features of your products and services, torepparttar 120101 reasonrepparttar 120102 customer would want to do business with you. Developing an effective strategy requires a clear idea of who your core group of client’s is.

Demographics – age, sex, education, income

Are augmented by

Psychographics – style, buying habits, personality, values, ideology, attitudes and issues ofrepparttar 120103 day andrepparttar 120104 consumers stage of life.

Identifyrepparttar 120105 main motivation of your customer, reach out and touch them with an emotional message they are compelled to act on. Each market segment has it’s own triggers, which is why it is ineffective to say “everyone is my target market” and try to use one message and medium to reach them.

Cont'd on page 2 ==>
 
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