1) Do I need ecommerce? This is important. Generally speaking, consumers are comfortable making purchases online for under $250. If your product or service costs more than that, then you may be better served creating a "Lead Generation" web site and an eSales team who are comfortable working with internet based leads.

2) How much time do I have? Setting up an ecommerce store is relatively easy for any experienced web designer and can be done and out to market in a couple days, assuming you have a limited number back end products in place and ready to be shipped. But, if you are a newbie, then you face a substantial learning curve. We encourage everyone to learn HTML, and to be entrepreneurial in their endeavors, but it does take a large time commitment to learn enough to succeed. Also, keep in mind, that learning is never done. There are always new technologies effecting Internet and way people buy and sell online and you need to keep up to date with them to succeed. Another thing to keep in mind is internet marketing. If you plan on acquiring sales through search engines, then you need an seo strategy that works. For starters read Serr.biz

These articles are NOT advertisements. The “advertisement” portion is your byline at bottom. If they use your article, they must use your byline. It’s generally 5-7 lines long and includes your URL, email address and information.

Here is an example: ©Mary Smith, Relationship Coach, http://www.relationshipcoach.com . Coaching for relationships. Let me help you improve this important area of your life. Mailto:msmith@relationshipcoach.com for free ezine.

www.ideamarketers.com is an article bank. You submit your articles there, and people come there looking for articles. The latest 30 days’ worth of articles is available free. Beyond that, seeker must pay. Your articles remain there under your account and you can edit, change and delete them.

Here is an article website: www.zinos.com . People go here to read entertaining and informative articles, and your articles can be featured there, giving you publicity.

Here is an example of a yahoo list: The-Article-Depot@yahoogroups.com. You must join each list in order to submit to it. People who are looking for articles also join, and receive submissions you’re sending in. From these, they select articles they want to use.

Most lists require special formatting, which is called a “wrap”. Here is site that will do this for you free: www.formatit.com . To investigate groups to join, go to www.yahoogroups.com .

A specific subject site would be www.cokus.com, which features articles on food and entertaining, and http:/ op-7business.com/submit which features special kinds of business articles.

Now, how can this work to give you publicity?