Quadruple Your Online Sales Within 4 MonthsWritten by Judy Cullins
If you want a quick and simple way to create regular income online, follow my lead.I am a non-techie book coach who has been in business for 20 years, but only Online for 2 years, and only selling ebooks and special reports for 8 months. In only eight months I manifested amazing Online profits. In August, my first month up on my new Web site my ebooks sold $75. The second month my sales quadrupled to $300. The third month my sales catapulted to ten times. My fourth month, November, 2001, made $1135. December brought me $2265. In 2002, all sales zoomed to over $3000 each month. How did this happen? Certainly I'm not an overnight success. I had a huge learning curve. I kicked and screamed when business friends said, "Judy, you have to have an email account." My Web master friend said, "Judy, you have to have a Web site." That was two years ago, and now I'm known by many as Non-techie eBook Queen. If you're like me, you may want to create an ezine to let people know who you are and what services you can give them. Be open to growing and ask people who know more than you do for help. It's amazing that higher you go, more willing people are to help. Yes, it takes some effort, but what else would I do since I love this work so much? Willing to delegate, my virtual assistant and myself work as a team, I do writing and creating, and he offers technical support to get word out to millions of Internet savvy people who want to buy Online. We spend 4 days a week 2 hours a day on these Online projects.
| | It's Not About YouWritten by Dave Balch
Marketing. Yikes! ...the dreaded word has reared its ugly head once more. Like going to dentist, marketing is one of those things that everyone has to do but most people don't want to do or even like to do. It is arguably, however, one of most important parts of your business, so you can't just ignore it and hope it goes away.I take that back. You CAN ignore it, but it won't go away. No matter what your product or service, you simply MUST do some sort of marketing if you want to get more business. Volumes have been written about marketing and ways of approaching it, but I recently received a letter that, frankly, left me astonished. I don't claim to be a marketing expert, although I've been fairly successful at it, but I thought it was one of worst marketing letters I have ever seen. And it was from someone who claimed to be a sales expert, which brings up difference between two: 'marketing' is supposed to get someone interested in what you offer, 'sales' is process of converting that interest into cash. Here is single most important thing to realize when you create marketing materials: it's not about you, it's about them. Think about that for a moment. No matter what you say or do, no matter how pretty brochure or how fancy web site, person you are trying to reach wants to know just one thing: "What's in it for me?" Good marketing will tell them exactly what is in it for them.
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