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I take part in a forum, a sort of Master Mind group of business people in several countries. In a recent teleconference, a well-known business consultant said, "Small businesses fall apart when it comes to strategy."
This led to a discussion of
difference between strategy and tactics.
I then offered my views on
difference -- and how that difference is implemented in my company. Some people said that strategy and tactics are
same. Others said, "It's all semantics -- and who cares anyway!"
Well, semantics is
relationship between words (or symbols) and their intended meanings. In my company, "tactics" and "strategy" have different but specific meanings.
Anyway, concurrent with all that, I was reviewing and updating my own purpose and goals. I noticed that during my brainstorming, I was not concerned with either strategy or tactics. I was simply brainstorming my purpose. From my Purpose, I created Goals. That was about it.
But sooner or later, I know that I must create some plans (strategies) to achieve my Purpose and Goals.
And I must take some steps (tactics) to make my strategies happen. So, I drew a diagram showing concentric circles, labeled Purpose, Goals, Strategies, and Tactics. See Diagram at: http://www.SeniorManagementServices.com/Images/bullseye.gif
OK. Suppose I wanted to organize a company to fulfill that Purpose and those Goals? Here's an example of how I would arrange
company's Org Chart from
top down. (Not all possible boxes are shown.) See Diagram at: http://www.SeniorManagementServices.com/Images/purpose-chart.gif
N0w, here's where
fun begins because there is a phenomenon called inheritance (in my organization), where each subordinate inherits one of their manager's Tactical Objectives as his or her Strategic Objective.
In a moment, I will give you a link so you can study how we do that. Meanwhile...
============================================================ Focus on your Contribution and accelerate achievement of your Purpose. ============================================================