Prepare to Sell!

Written by Audrey Burton

Sales is a critical part of any business, including non-profits. Sales is not complicated or difficult, but requires preparation, consistent action and a plan. Before completing any preparatory work in sales, consider asking yourself some tough questions.

1.Why are you in this business? 2.Do you believe in your product/service? 3.What are you trying to accomplish?

When you believe in your product and understand why you’re doing what you’re doing,repparttar rest ofrepparttar 117188 sales process is much easier.

The first step inrepparttar 117189 plan is forrepparttar 117190 salesperson to knowrepparttar 117191 features and benefits ofrepparttar 117192 product or service (let’s say product). For example, let’s say your product is office furniture. Describingrepparttar 117193 features of your product and your company might look like this: •Been in business 18 years •Lots of variety – including home office •Free delivery •All price points •7 day guarantee

While features are very important, it’s even more important to identifyrepparttar 117194 benefits of your product. This process involves more thought – you need to put your feet in your customers’ shoes and ask, “What’s in it for me? (wiifm)” For example, “Why should I care if you’ve been in business 18 years? How does that help me?”

To fully understandrepparttar 117195 benefits of your product, first listrepparttar 117196 features, and then answerrepparttar 117197 wiifm question for every feature. There are no rules for this exercise and there will likely be more than one benefit for some features. Getting back to our office furniture example, here are some benefits: •Longevity – we’ll be here for you when you need us. We will remember you! You don’t even have to come intorepparttar 117198 store when you need something. Bottom line – a relationship, convenience and peace of mind. •Variety – one-stop-shopping. No matter what you need, we have it or we will get it for you. We save you time. •Free Delivery – save you money. •All prices – you will not be disappointed. When you come to our store, you will find what you want within your budget! We save you money and minimize stress atrepparttar 117199 same time. •Guarantee – If it doesn’t fit or doesn’t look good, we’ll take it back – no questions asked. This gives peace of mind and freedom in making your decision.

How to get free traffic to your website

Written by Rebecca Gilbert

How to get free traffic to your website

By Rebecca Gilbert

There are many ways to get free traffic to your website, butrepparttar method that I use beats allrepparttar 117187 traditional methods hands down - and best of's free!

I have used all forms of advertising, but most ofrepparttar 117188 good forms of advertising have cost money. Like all business owners, we have to analyze our investments and try to cut cost in order to receive a larger return on our investments.

Now, your probably wondering what I could possibly be doing to bring traffic to my website without spending a dime on advertising. Well, you're looking at it. Do you see it yet? I am writing an article. It's absolutely that simple!

I will write an article about a topic that I know and am comfortable with, and then I will go and submit these articles to various websites onrepparttar 117189 Internet. Are you worried that websites won't accept your article? You shouldn't be. This is a win / win situation for all parties involved.

First of all, webmasters love these articles. I have even had webmasters come back to me and ask if I have any more. Why do they do this? Because it helps their search engine rankings by providing visitors to their site good content. After they place your article on their website a portion of their visitors will visit your site. Once you have placed enough of these articles out onrepparttar 117190 Internet, your traffic will dramatically increase and so will your search engine rankings. I guarantee it!

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