Post Your Press Release - FreeWritten by Francine Silverman
The Internet has become a global bazaar with everyone hawking their wares. Freebies are shrinking as we discover more ways to part with our dollars. As author of 2003 guidebook, Long Island Alive, I was heartened to discover that www.longisland.com accepts press releases when information pertains to Long Island. Shortly after posting a press release about publication of my book, a Long Island radio station called me for an interview.It should always be that easy! What if you’re a local business in New Jersey or Iowa who wants to get word out about a new product featured on your website? In searching for sites that offer free postings of press releases, I came across a piece by Marcia Yudkin, a contributing author at www.powerhomebiz.com, which lists nine such sites. However, e-zine articles often lack datelines and can languish at a site for years, so I decided to investigate. Of five extant sites, I found www.prweb.com among best. One hopes PR Web will continue to offer free press release distribution. It’s an easy site to navigate and virtually every business is welcome to contribute its news. You choose among a long list of industries and your release is placed with that group – most recent goes at top. Some industries draw many more releases than others. One time there were 941 travel, 548 real estate, and 227 insurance releases to weed through. Sometimes it pays to be unpopular! Two words of advice: Register first at Member Login and examine site carefully before submitting. A scroll-down menu is at bottom of release page and is easy to miss. Remember as a kid you were rewarded with a gold star for good deeds? PR Web awards stars to its financial contributors. One star is placed beside your release for a $10 donation; bigger it is, more stars. And more stars, higher up release. As a free site that keeps your release up for a long time (some date back to Nov. 1999), $10 seems fair. I tried submitting my press release ten times to Press Box, www.pressbox.co.uk, before giving up. The “Timeout” message suggested that “there may be too many people accessing this page.” But when I tried a few hours later, it went through. This is a London-based website “used by thousands of media relations professionals each week,” but it’s hard to know if there are American journalists among them. The site has 20 broad categories, such as sports, finance and health. Click2NewSites.com, www.click2newsites.com/press.asp, also allows you to post a press release according to your category. If you read some of releases, you’ll find news about new websites, research findings and promotions – literally everything. Your release appears within 48 hours after acceptance. Readers choose from among headlines that are linked to their respective releases, or select “New Sites” and pick a category. The site claims to average 22,400 visitors a month.
| | What You MUST Know BEFORE Publishing Your First EbookWritten by John A. Karnish
".exe or .pdf, that is question..."Today I'm going to explain different types of ebooks you can create, benefits and weaknesses of each type and help you decide which is best for you. There are basically two types of ebooks you can create, .exe an "executable file," or .pdf a "portable document file. Don't get confused by technical mumbo jumbo. All you need is to know two names and benefits and disadvantages of each. Of two formats, my favorite is ".exe ." The biggest drawback is that "Macintosh" owners can't read ebooks in this format. If you're going to be selling your information, you never want to lose potential customers. However, in my opinion this is only big fault. The biggest benefits are that there are many cheap and easy to use programs that will create ebooks in this format. Some have some very cool features and if you at least know how to create a webpage you can easily create an impressive looking ebook. Ebooks created with .exe software are usually same quality as any page on internet. They are very similar to viewing a webpage in a browser. Most have back, forward and home buttons which makes it very similar to your readers' browser. The biggest benefit of .pdf files is that your work will be able to be read on most computers, PC and Macintosh. This is why when top internet marketers publish an ebook, they almost always use this format. I will always make a .pdf version of anything I plan on selling since it just makes financial sense. However, it's not my favorite format to use because of following reasons. First of all, there is basically only one program that creates .pdf files and about 4X price of .exe software. Your readers also need a special (reader) software to read view your documents. The software is free and usually installed on most new computers, but it's a hassle to make your customers download extra software just to read your ebook. I also find .pdf files to be a little hard on eyes and out of focus.
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