Planning Special Events - Part Two - The Master Plan

Written by Heidi Richards, MS


"The master plan isrepparttar plan you create to ensure you have covered your bases when planning your event. Doing so will increase your chances of having a wildly successful outcome, leading to more referrals, happy clients and more sales." Heidi Richards

1. Create your checklist. A checklist provides an organized roadmap to executing your event. What resources will you need, donations, people, money? - A sample checklist is included below.

2. Create a Timeline! This should be a part ofrepparttar 136354 checklist and is perhapsrepparttar 136355 most important component ofrepparttar 136356 document that will insurerepparttar 136357 success of your event. The timeline should include items such as, when programs are printed, when invitations/brochures should be printed and mailed, when to startrepparttar 136358 media or publicity campaign, when to order decorations. It includes registration deadlines. If it has not already been determined,repparttar 136359 timeline also includesrepparttar 136360 location ofrepparttar 136361 event.

3. Create your budget. This should include all revenue opportunities (registration sales, tickets, donations, sponsorship, concessions). It should also include expenses for printing, lodging, food, supplies, security, speakers, permits, insurance, postage and miscellaneous items yet to be determined.

4. Think about logistics. They includerepparttar 136362 size of space needed forrepparttar 136363 event, setup (tables, chairs, parking, signs, port-a-potty’s, tents), cleanup, emergency plans, transportation andrepparttar 136364 services that are provided by police and fire departments.

5. Promoterepparttar 136365 event. What isrepparttar 136366 major objective ofrepparttar 136367 publicity? Is it to raise awareness or attendance? Is it to build good community relations? If you do not have a media list, it is never too soon to start creating one. Whom do you know who works for local print, radio and television? Whom do you know who knows someone who does? If it is a local event, drawing onrepparttar 136368 local community, find out if a local Media Guide or directory is published. Many newspapers have these resources, and so do many libraries. If it is a national event, look for national media directories for assistance. There are several to choose from. Some ofrepparttar 136369 ones I use are: Gebbie Press All-in-One Directory (1-845-255-7560), Bacon’s Media Catalog (1-800-621-0561), and Bradley Communications (1-800-989-1400). These directories are available on disk or books.

Developing Your Mission

Written by Heidi Richards, MS


"The best Leader is one who knows how to pick good people to do what he or she wants done and self-restraint enough to keep from meddling with them while they do it." - Heidi Richards -

Developing Your Mission

Mission statements describerepparttar purpose of an organization or a sub-group of it. It is a general description of what it is thatrepparttar 136353 team is there to do. It grows out ofrepparttar 136354 Vision. It describesrepparttar 136355 organization's purpose. It tends to be general with objectives often accompanying it. The mission providesrepparttar 136356 "framework" for goals and objectives. It also provides guidance forrepparttar 136357 major decisions officers and board members need to make. Identifying or updatingrepparttar 136358 mission is usually done during strategic planning.

Developing a mission statement can be approached using varying methods:

Participants may use highly analytical and rational exercises such as focused discussions or highly creative and divergent approaches through daydreaming, sharing stories, etc.

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