Pinksheets.com News Service For Shareholders - Criticized as being too little, too late by grass roots penny stock reformist

Written by Alan Fein


The Pink Sheets are coming of age in perhaps one ofrepparttar better moves they've made in years. As a continuing effort to create more transparent and efficient OTC markets, Pink Sheets LLC, announcedrepparttar 106114 launch of Pink Sheets News Service, an innovative publishing tool for OTC issuers last October. The news service allows issuers to publish in real-time their news releases and financial reports on www.pinksheets.com,repparttar 106115 leading source of information for OTC Markets.

Some on Wall Street speculate that PLINK was developed in response torepparttar 106116 changes taking place atrepparttar 106117 Bulletin Board's new BBXchange (www.bbxchange.com) which was slated to open in January and is now delayed untilrepparttar 106118 end ofrepparttar 106119 year as regulators debate its rules and governance.

The BBX is a proposed new marketplace that will eventually takerepparttar 106120 place ofrepparttar 106121 OTC Bulletin Board (OTCBB). The BBX will appeal to many ofrepparttar 106122 same companies that are currently quoted onrepparttar 106123 OTCBB, but will be a higher quality market. These changes, while an advantage to many companies, are also a call to action forrepparttar 106124 Pink Sheets if it is to compete.

Whenrepparttar 106125 BBX does go into affect many companies will not elect to join, instead they're expected to move torepparttar 106126 Pink Sheets were reporting requirements are not as strict.

What's prompting those decisions are rules relating to corporate governance that require audit committees and more independent directors. For smaller companiesrepparttar 106127 costs associated with complying to those rules are too much to bare. Instead, many will elect to switch torepparttar 106128 Pink Sheets.

With many companies undecided on switching exchanges, some on Wall Street speculate that Mr. Coulson's move into expanding his services at that time were very coincidental to his desire to gain market share overrepparttar 106129 BBX. Some brokers believe it took opportunity rather than integrity to seerepparttar 106130 Pink Sheets LLC finally offer a means for brokers and shareholders alike to access news and information. Axcess Business News wonders if Mr. Coulson would have been so quick to announce Plink had he knownrepparttar 106131 BBX's launch would be delayed.

Cromwell Coulson, Chairman & CEO of Pink Sheets LLC, in a press release issued Oct 16 2002 said, "OTC issuers will now be able to reach their stock holders andrepparttar 106132 interested public with their corporate information and investors will be empowered to make more informed decisions. By improvingrepparttar 106133 availability of information, we hope to bolsterrepparttar 106134 integrity and growth of OTC markets."

Investor concerns overrepparttar 106135 lack of information about companies that trade inrepparttar 106136 Pink Sheets has been growing for some time and while those latest improvements were well received, to some its not enough. Mr. Ian Park, a college student in Florida who had been swindled in a penny stock scheme was frustrated overrepparttar 106137 lack of concern by regulators - and Mr. Coulson, to improverepparttar 106138 OTC market's reporting requirements. He formed a grass roots organization he called "Project Penny" and began solicitingrepparttar 106139 Securities and Exchange Commission,repparttar 106140 NASD and Mr. Coulson to consider adopting more stringent disclosure rules.

Mr. Coulson was quoted in response to Ian Park's plea for help as stating, "I agree that it is important for regulators to reviewrepparttar 106141 rules applying to OTC trading as part ofrepparttar 106142 BBX becoming a listed exchange and there are areas which should be improved immediately, such asrepparttar 106143 immediate need for short position reporting and disclosure for all OTC equities, but more importantly, regulators should put in place a process to deal with needs that arise over time."

Branding Fiasco -- Better Be Who You Say You Are!

Written by Eileen McDargh, CSP, CPAE


Our experience as customers offers great instruction intorepparttar concept of branding. Come with me on a recent "experience" and you'll see what I mean. Here'srepparttar 106113 situation:

I want to order an 800 number. On my AT&T bill is a customer services number. I call it. A voice mail gives four options. None of which I want. Just TRY to get a representative. I am instructed to dial another number. I am given three options. Hit 0 for operator andrepparttar 106114 disembodied voice says I have called after hours. The hours are 7am - 10-pm Monday- Fri. Eastern Standard Time.

Fine. It is now 4am Monday in California. They should be open. By 4:30am in CA I have called repeatedly and punched in allrepparttar 106115 prompts until I am ready to punch someone. I am still told by a disembodied voice thatrepparttar 106116 offices are closed. I try another number. This time, I reach a computer voice.

Computer:"I'll try and help you. Tell me in your own words what you want."

Me:"Toll free service."

Computer:"I'm sorry. I did not understand. Let me tell you what services we offer..."

Me:"I want a person"

Computer:"Tell me, in your own words, what you want."

Me:"Toll free service!"

Computer:"I am sorry. I do not understand what you want."

Me:(screaming) "I want a person."

Computer:"I am sorry. I..."

SLAM!!!!

I call 00 in frustration. "Operator!!"

Operator: "How can I help?"

Me:"I have been trying without luck to get someone in customer service. I have been caught in a voice mail hell with an atavistic voice. How do I talk to a person?"

Operator:"I am sorry you are having problems. You can talk to a supervisor."

Supervisor:"Can I help you?"

Me:(heatedly) "I want to ask about a toll free number. I have dialed three numbers and cannot get in. It saysrepparttar 106117 offices open at 7am and now it's almost 8am EST!"

Supervisor:"Oh, sometimes they forget to turn off that message sorepparttar 106118 phones can ring through. We have to call and tell them."

Me:(incredulously) "You meanrepparttar 106119 PHONE company has employees who do NOT know their first order of business is to turn on phones to answer customers!"

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