First of all this is a misnomer. You actually don’t need a darkroom. All that you need to have is a space for a printer and if you’re still using film, a film scanner. You need not set aside a large chunk of your time in developing your pictures since color and tonal adjustments are simple and precise. Although there still are complexities in colors using digital printing unlike black and white darkroom printing, print output of this new process is fast approaching perfection and quality is getting better.

Whether you are looking at creating company postcards or simply for sending to clients and customers, postcards can be a great tool to get your message across. In fact, many businesses opt to send postcards as a reminder for appointments, or to say thank you for repeated business.

If you are a starting actor or actress and you want to impress, you'll want to send postcards to industry executives. When you’re seeking new representation, or announcing a change in management, chances are you'll want to include your photos on your postcards.

With onset of digital technology, postcards printing is set to a new level- that of excellent quality printing at quickest time. At same time, postcards are able to reach its optimum capability of becoming a medium of change from conventional way of communication to more advanced global technology.

From early part of 1800s, postcards were intended as souvenirs and placed on sale at an Exposition in Chicago. People were buying postcards as their own reminders of something significant that had happened during their time. From being just a souvenir, postcards had evolved to become a highly used tool for people to keep abreast of what's happening not only in their vicinity, but with whole world as well.