Part 1 of 5 On The Home Business Set-Up Guide

Written by Alvin


Part 1 of 5 On The Home Business Set-Up Guide

Dear Reader,

These articles will provide a step by step guide on how to start and run a home based business based on my experiences and other home business owners. This is part 1 in a series of 5 articles. They are written in a basic format and where possible main points are summarised in an attempt to be understood by all. I have tried to minimiserepparttar technical jargon as much as possible.

So lets jump right in and see what we need to know about starting and running a home based business.

Regards,

Alvin http://www.parttimeincome.org

I publish Home Business Tips, a fresh and informative newsletter dedicated to supporting people like YOU! If you’re looking forrepparttar 104235 best rated home business opportunities, latest time saving tools and helpful support from a friend inrepparttar 104236 business, come by and a grab a F-R-E-E subscription today at: http://www.parttimeincome.org

What type of business?

The following is a list of business that can be run from home. Look throughrepparttar 104237 list and note any that grab you, these may give ideas to explore and develop. Please note that this list is not exhaustive, there are many home based business opportunities out there!

§Aromatherapy §Beauty therapy §Book keeping §Computer repairs §Desktop publishing §Event management §Furniture restoration §Graphic design §Hairdressing §Interior decorating §Network marketing §Resume writing §Tutoring §Web design

Will it work?

Many people waste their resources on good ideas, but not viable business propositions. You need to conduct a feasibility study to testrepparttar 104238 idea and help you make a decision whether you need to pursue it or not. More on this later.

Essentials you must consider for a home based business:

§A good idea §Money §Time §Customers §Location

Remember this is a business and a business requires time and money. Be sure you allocate sufficient amounts of both of these when you do your research.

A good place to start your research is to see if someone else has done it before at another location. Find out if they were successful or not and why. This may involve a simple e-mail or a telephone call, you will be surprised how many people are willing to tell you their story.

Legal matters

A decision will need to be made onrepparttar 104239 legal structure to operaterepparttar 104240 business, eg: sole proprietor, limited company. You are best to check with a qualified professional, like an accountant, to determine what will berepparttar 104241 best for you.

Business costs

You have to take things seriously, a business needs capital to start up and operate. You need to calculate business expenses andrepparttar 104242 following list will help you think about and estimate some costs. Remember these are listed to stimulate you and because your business may be different, you may have different costs.

Business expenses §Start up capital §Telephone, fax, computer

Operating costs §Insurance §Cleaning §Gas & electricity

Administration costs §Office supplies §Consultant fees §Information technology expenses

The Worst PR Mistakes

Written by Robert A. Kelly


Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1050 including guidelines and resource box. Robert A. Kelly © 2004.

The Worst PR Mistakes

For a business, non-profit or association manager, they could be fatal, coming as they do in four bitter flavors.

Mistake #1 – You limit your PR activity pretty much to placing product and service plugs on radio and in newspapers.

Mistake #2 – You fail to embracerepparttar kind of PR plan that persuades those important outside audiences to your way of thinking, then moves them to take actions that help your department, division or subsidiary succeed.

Mistake #3 -- You fail to userepparttar 104234 high-impact, fundamental premise of public relations to deliver external stakeholder behavior change –repparttar 104235 kind that leads directly to achieving your managerial objectives.

Mistake #4 -- you fail to getrepparttar 104236 creative potential of your assigned PR team or agency which you need to positively impactrepparttar 104237 behaviors ofrepparttar 104238 very outside audiences that MOST affect your unit.

Here’s one way to reverse that hurtful process. Take a look at this fundamental public relations blueprint. People act on their own perception ofrepparttar 104239 facts before them, which leads to predictable behaviors about which something can be done. When we create, change or reinforce that opinion by reaching, persuading and moving-to-desired-actionrepparttar 104240 very people whose behaviors affectrepparttar 104241 organizationrepparttar 104242 most,repparttar 104243 public relations mission is accomplished.

Such a blueprint will broaden your public relations field of fire and put its primary focus where it belongs, on your unit’s key external stakeholder behaviors.

A variety of results is likely. For example, fresh proposals for strategic alliances and joint ventures; customers starting to make repeat purchases; membership applications onrepparttar 104244 rise; prospects starting to do business with you; community leaders beginning to seek you out; welcome bounces in show room visits; higher employee retention rates, capital givers or specifying sources starting to look your way, and even politicians and legislators beginning to view you as a key member ofrepparttar 104245 business, non-profit or association communities.

Before you begin such a makeover, make certainrepparttar 104246 public relations people assigned to your unit really believe – deep down -- why it’s SO important to know how your most important outside audiences perceive your operations, products or services. Make sure they acceptrepparttar 104247 reality that perceptions almost always lead to behaviors that can help or hurt your unit.

Sit down with them and discuss your plan for monitoring and gathering perceptions by questioning members of your most important outside audiences. Questions like these: how much do you know about our chief executive? Have you had prior contact with us and were you pleased withrepparttar 104248 interchange? How much do you know about our services or products and employees? Have you experienced problems with our people or procedures?

Luckily for you, your PR people are inrepparttar 104249 perception and behavior business to begin with, so they can really do a job for you on this crucially important opinion monitoring project. Professional survey firms are always available, but they can be very expensive. Nevertheless, whether it’s your people or a survey firm askingrepparttar 104250 questions, your objective is to identify untruths if not outright lies, false assumptions, unfounded rumors, inaccuracies, and misconceptions .

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