One of biggest mistakes made by website owners is leaving titles of website pages blank or filled with wrong words.
The page title of any website page is set using HTML *TITLE* tag. Even if you don't do programming yourself, you can always check your website pages and have your web designer make changes for you.
If you want to see an example of number of website pages that are not named well, then simply take a walk to Google.com and type in following:
"untitled document" - 11,400,000 results
Staggering isn't it?
But then, you may be wondering what big deal is. You may not know this but page title is single biggest factor to any web page when getting ranked in search engines, as far as internal optimization is concerned. Internal optimization is just changes that you can control on your own site, such as content, keyword density, page title, text color, etc.