PRONTO North America Users Conference to Feature Keynote Address: Peggy Smedley

Written by Tom Verzi


Peggy Smedley isrepparttar editor of Start Magazine and will be addressingrepparttar 105520 first annual PRONTO North America Users Conference on Thursday, May 5th. Smedley was recently profiled inrepparttar 105521 Wall Street Journal and authored Mending Manufacturing, How America Can Manufacture its Survival. She is an award-winning journalist.

Wednesday, May 4th, Thomas R. Cutler, CEO of TR Cutler, Inc., author ofrepparttar 105522 Manufacturers Public Relations and Media Guide, Associate Editor of Industrial Connection, and Contributing Editor to InMFG magazine will be addressingrepparttar 105523 PRONTO North America Users Conference. Cutler is alsorepparttar 105524 founder ofrepparttar 105525 Manufacturing Media Consortium, a group of 2000 journalists writing about various aspects of manufacturing and industrial trends.

PRONTO North America, (www.prontoerp.com) based in Eden Prairie, Minnesota, isrepparttar 105526 North American Master Distributor of PRONTO-Xi, a comprehensive software system allowing manufacturers,

Search Like A Geek

Written by Jason OConnor


TERMS OF REPRINT You have permission to publish this article electronically or in print, free of charge, as long asrepparttar bylines are included and you follow these rules: *Email distribution of this article MUST be opt-in email only. *If you post this article on a website, you must set any URL's inrepparttar 105519 body ofrepparttar 105520 article and most especially inrepparttar 105521 Author's Resource Box as hyperlinks. Please send usrepparttar 105522 URL. *Please send email to Jason@oakwebworks.com when posting or sending to a list

Search Like A Geek Author: Jason OConnor Copyright: 2005

Some people searchrepparttar 105523 Web like a Neanderthal standing beforerepparttar 105524 Library of Congress steps grunting, “Me want food!” While other, more sophisticated searchers, act more like a person actually enteringrepparttar 105525 Library of Congress, approachingrepparttar 105526 librarian, and saying, “Pardon me, please lead me to your books on agriculture and growing food, and while you’re at it, please show me your books on fine dining inrepparttar 105527 Washington D.C. area.”. Who would you rather be?

Back in high school there wasrepparttar 105528 ‘in-crowd’, often populated byrepparttar 105529 jocks, and then there wererepparttar 105530 geeks, among other social clicks. Today, many of those ‘geeks’ are wildly successful; while some of those unfortunate others are asking us if we’d like fries with our burgers.

So it’s not so bad being a geek today, especially since so much of our lives and economy are dominated by computers, software andrepparttar 105531 Internet. It is wise to learn how to userepparttar 105532 Internet as best you can. By understanding how search engines and directories work, like many geeks already do, you will findrepparttar 105533 information you’re looking for more easily, quickly and with a lot less frustration. Knowing how to pinpoint specific bits of information quickly will give you an advantage over most other people who do not have these skills. And this advantage can turn into big money by saving you time in your day to day business. And learning about how to search will help in your search engine optimization efforts if you run your own website too.

So, I invite you to pull up your pants to make high-waters, apply some masking tape torepparttar 105534 bridge of your eye glasses, and insert a pocket protector in your front shirt pocket, and join me in learning how to search like a geek.

The more appropriate words you userepparttar 105535 better. Let’s say I want to find tickets to a new Broadway musical show called Wicked next weekend in New York City. If you just typerepparttar 105536 word ‘tickets’ into Google’s search box, you’ll get 99.6 million results, which is very unwieldy. The first result is ticketmaster.com. It took 4 clicks for me to get to their listing of Wicked tickets, but they were out of inventory up to 6 weeks from now, so it was a dead end since I want to go next weekend.

The next result was Tickets.com, and when I searched for Wicked on their site I found tickets available to Wicked in Toronto only. Another dead end, I need tickets torepparttar 105537 NYC production.

The third result only sold airline and cruise tickets, not what I’m looking for either. After clicking on another 4 websites, I still hadn’t found what I was looking for. I was getting frustrated, impatient and was just about ready to toss my PC out my window and give up totally.

If instead, I used a few more appropriate words in my search, my results would have been much better. I tried typingrepparttar 105538 words ‘new york city broadway wicked musical tickets’ inrepparttar 105539 Google search box and came up with 230,000 results instead of 99 million, which is slightly more manageable.

The first result was www.musicalschwartz.com which offered ‘Ticket Tips - Wicked on Broadway, Seating info’. So I clicked on that and learned a number of things about purchasing Broadway tickets, NYC travel tips and other information on Wickedrepparttar 105540 musical.

The next two Google results were http://www.eagletickets.com and http://www.bestshowticketslasvegas.com , and they both offered tickets forrepparttar 105541 Broadway musical Wicked in New York City onrepparttar 105542 weekend I wanted. So by carefully choosing appropriate words to search with and using more than one or two words, I found what I was looking for much more easily and quickly than just searching usingrepparttar 105543 word ‘tickets’.

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