PRINTING INNO-VENTIONSWritten by Florie Lyn Masarate
During early times, when machines were not yet capable of doing human chores, art of printing was done by hands. Everything has to be written. Imagine working and doing things manually like writing your report and having to rewrite them over and over to make copies. Pretty exhausting, isn’t it?But then, typewriter made a dramatic appearance in printing industry. Although slow and manually operated, it was considered as one of greatest invention that time. Making writing an easy task, it immediately took place of handwriting and was a big success. The only thing that people had to do is click on desired keys. Better than handwriting. Next came Xerox machine. It made printed materials available to everyone. The task of making copies was cut into half as this machine gave reproduction another meaning. Duplicates can be made from a single copy. The Xerox machine revolutionized repetition of prints that were usually manually done over and over to produce desired number of copies. This machine made printing a menial task of putting a copy inside it and wait. Comes computer, with its soft buttons and wide screen and of course, its printer. Prints can now be seen clearly. Mistakes corrected without getting paper dirty and can even help with your spellings and grammar. All that needed to be done is to input number of copies required, push a button and then after a few minutes, copies done.
| | PUBLISHING INTO THE FUTUREWritten by Florie Lyn Masarate
While planning to go on vacation with friends, you decide to ask some travel agencies for famous vacation destinations. One travel agent calls you and started suggesting destinations, giving descriptions of attractive spots, going over and over details. But another travel agent did not call. Instead, he sends you pamphlets and brochures of prospective destinations. Looking at photos made you want to go on vacation soonest. The clear and colorful shots made picture look so real that you could not wait any longer…As need for fresh and exciting products arises in market, printing companies have developed ultra modern technologies dealing with graphics, designs and printing revolutionizes media and advertisements. Not only that, with these concepts comes most challenging part, cost reduction while remaining effective to consumers. Meeting this challenge made them come up with laser printers and colored inks, etc. That does not stop there. Competitions along way adds spice to this challenge as they try to do better things that others have not done yet. The people get all benefits from this competition as they get to try more new things. They get to be introduced to new concepts. Using state-of-the-art printing equipments, printing companies can now put into paper real-life pictures that people can now feel like they are seeing places and even people for real. With this development, still life is given life and color and not to mention, precision. What were considered boring and bland before are now trends. The companies, trendsetters.
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