Outlink the Competition

Written by Brian Basson


Many factors will give your websiterepparttar edge over your competitor's site, but one factor will give you a long term benefit : outlink your competition ! Website marketing companies concentrate much of their efforts marketing directly torepparttar 124618 search engines, plus optimizing websites for this purpose, but many good targeted one way and reciprocal links will give a site an added advantage. The trick lies in finding good related sites and directories and get a link to you website. Establishing links from non-related sources to your website will actually do your site's Page Rank more harm than good. It will therefore be possible for a website with 20 highly targeted links to have a higher Page Rank than a similar site with 200 non-targeted links. Get quality sites with quality & related content to link to you. Give other websites a good reason to link to you by having good content on your web pages.

Lifelines : Establishing Long Term Links & Finding Good Link Partners

Written by Brian Basson


in your efforts of finding other sites to establish links with, you need to answer a few important questions first. This will ultimately save you hours & hours of establishing links with sites that will not benefit yours in one way or another. You have to look at long term benefits : - isrepparttar site I want to link with, relevant or similar torepparttar 124617 information or theme of my site ? (no point in getting a link to your fishing site, ifrepparttar 124618 other site is about furniture manufacturing). - is it an established site, or just another come & go one ? (you wantrepparttar 124619 links to stay in place for many years to come, otherwise you will have to constantly establish new ones to counterrepparttar 124620 ones lost). - doesrepparttar 124621 site you want to establish a link with receive many visitors ? (no reason to get a link on a site that hardly receive any visitors - you simply will not get many, if any visitors from them. The point is to get visitors in order to make sales).

Where to find link partners

the best place to find relevant link partners, is to make a few searches onrepparttar 124622 major search engines. Use your site's most important keyword phrases and do a search. Bookmarkrepparttar 124623 top 10-20 sites and visit them. Most of these sites will have very good links established to them, and of cause many relevant outgoing links. This is where you start. It will be like taking part in a chain letter of links - a never ending stream of possibilities will emerge !!

What if they don't want to link to me ?

don't despair, not everyone will want to exchange links with you -repparttar 124624 ratio is around 3 : 1. For every 3 requests send out, you might get one to exchange links with you. Linking is a long term commitment, and you need to be patient - inrepparttar 124625 end quality rather than quantity will count. You also need to convincerepparttar 124626 other person that linking to your site will benefit his. A good catch-line might improve your success and ratio, so too a friendly & courteous request !

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