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resource box, Web address and copyright information remain.You've seen it on TV… everything you need to start your Internet business only $59.95. It seems too good to be true! Can you actually get a Web site, hosting, search engine placement and products to sell for under $60? Can you actually begin to turn a profit within minutes of your site being loaded onto
'Net? Hmmm… what's
old saying? "If it sounds too good to be true…"
When these types of infomercials start,
pitch is usually something along
lines of, "you can own your own Internet business for only $59.95 and become rich by only working 20 minutes a day." Granted, they do show testimonials from people who supposedly have made millions with this type of business. And, they do make a persuasive argument that this type of success is possible because
Internet is a worldwide medium. Can it be done? Yes. However,
real question is, "can it be done by your average person"?
The answer to that question is no. How do I know it can't be done? I've tried it. Before I recommend any new products or services to my clients I buy them and try them to be sure they are safe and legitimate. I investigate
companies and their products and services.
Let me share with you what I've found about these types of Internet Businesses In A Box.
Watch Out For
Small Print
Small print seems to play a major role in
advertising campaigns of these firms. For instance, satisfied customers appear showing you
checks they've received from their business. Your natural response is to focus on
rich business owner. Instead, read
small print at
bottom of
screen. "These experiences are unique and your results may vary. Dollar amounts quoted are gross sales." Some even say, "Business owners are fictitious characters portrayed by actors". It's a perception angle. You usually do not notice
small print because
company has directed your attention toward
big checks. They have you dreaming of all
money you will make when you use their product.
Another major surprise that comes from not reading
fine print is sprung on you once
package arrives. For $59.95 you receive
"how to information" - nothing is done for you… you must do it all yourself. Since most of
purchasers of this type of product are "newbies",
information does little good. When Internet business people are just starting out, they normally don't know a Web host from a Web site.
The first thing you are instructed to do is build your website. Although
company tells you that
site is easy to build and you need no programming or HTML experience, there is no doubt that
site will appear amateurish. This is by no means a slight to Internet newbies. It is simply a factual statement. I know of no one that could design a professional-looking Web site on their first attempt.
Add On's
Once
Web site is completed, you will need a Web host in order for it to be viewed on
'Net. Another surprise comes when you discover
monthly hosting fees are not included in your $59.95. Hosting fees can run between $10.00 - $75.00 per month depending on which features you require and
amount of space needed.