Online MLM promotion - the 4 wrong ways and 4 right ways of doing it

Written by Johannis Seumahu of MLM success

Contrary to popular belief (or what most MLM people would prefer to believe), online MLM promotion campaign is somehow different from an offline MLM promotion campaign. You can not simply try to applyrepparttar same successful offline MLM campaign online and hope that it will be as successful online.

There is basically one major difference between offline and online MLM promotion: one-on-one approach versus one-on-many approach. In offline promotions, one-on-one approach and follow up on each lead is a very crucial factor. If you can follow up on a prospective lead and succesfully educate him about you MLM program, youíve got yourself a downline. If not, youíll have to wiperepparttar 122468 tears off your eyes and try your luck withrepparttar 122469 next prospective lead.

An ideal online promotion inrepparttar 122470 other hand, relies very little on one-on-one follow up. Withrepparttar 122471 power ofrepparttar 122472 internet, it is possible to find people who are already interested in MLM, willing to spend money on promoting it and train them about your MLM program all automatically. This way it is possible for you to have many prospective leads atrepparttar 122473 same time, train them all atrepparttar 122474 same time automatically and therefore makes your chance of recruiting downlines significantly bigger.

To do a successful online MLM promotion, it is best to know first what to avoid in doing it. Here arerepparttar 122475 wrong ways most people are doing in promoting their online MLM program:

1. Promoting an online MLM in an offline media

By offline media, we mean regular magazines or newspapers you usually subscribe to or sold on bookstores. Some people may think that if they promote their MLM program in TIME magazine or Wall Street Journal, they will instantly get thousands of leads who will easily turn into downlines. Anyway, almost everybody read TIME magazine, right? True, but to tell yourepparttar 122476 truth, almost nobody who is reading a magazine or a newspaper will put down whatever it is they are reading, dash frantically torepparttar 122477 computer and typerepparttar 122478 URL you promote to check it out.

Most people will think "This may be OK to try. Iíll browserepparttar 122479 site when I get to my computer" then read on. When they finally get to their computer a few hours later, they most probably have totally forgotten about your ad.

2. Promoting an online MLM in an online classified ads site

There are two reasons why this is a bad move: First, because there are now literally thousands of classified ads sites onrepparttar 122480 internet. None of them is a major player inrepparttar 122481 field, which means you must try to post to all of them for maximum exposure. Second, because most ofrepparttar 122482 sites donít charge anything to put ads on their sites, a lot of other people are also promoting there.

To get a decent number of people viewing your ad, you must put your MLM promotion ad in at least several hundreds classified ads sites. There are softwares out there that can do this automatically, but if everybodyís using a specialized software to do this, then your ad will be competing against tens of thousand of other advertisersí ads, and as soon as your ad appears it will be pushed downward by other ads from other advertisers. The chance ofrepparttar 122483 right kind of lead seeing your ad inrepparttar 122484 right time andrepparttar 122485 right mood is very slim if you try this approach.

3. Promoting online MLM using free safelists

Unlike online classified ads sites, there are not as many free safelist sites out there. The companies who run safelist sites has actually spentrepparttar 122486 time to collectrepparttar 122487 names and email addresses of people interested in a specific topic (in our case MLM/online business) and these people are willing to receive offers related to their interest. When a paying advertiser put an ad, his ad will be sent torepparttar 122488 email of all people inrepparttar 122489 safelist. Considering that allrepparttar 122490 people inrepparttar 122491 list are targeted, this concept is actually more powerful then two we discussed above.

Unfortunately, when you put your ads in these safelists using their free trial mode (most of them offer free trials), your ads will only go out torepparttar 122492 other advertisers who are also using free trial mode. In other words, your ad will only go out to other persons who are posting ads themselves. These people donít expext to read ads from other advertisers. Thatís why most of them use disposable email addresses like yahoo, hotmail orrepparttar 122493 like. Your ad will stand almost zero possibility of being read, let alone acted upon.

4. What could make all those 3 mistakes even worse: using long and forgettable URL

Relationships Are A Vital Part Of A Network Marketing Business

Written by Kirk Bannerman

Heavily branded websites like are household names and carry an implied trust with visitors. However,repparttar vast majority of websites are not well known and are found and visited as a consequence of search results provided by search engines. In these instances,repparttar 122467 visitor is probably arriving atrepparttar 122468 website forrepparttar 122469 first time and human nature often dictates fear or suspicion ofrepparttar 122470 unknown.

If someone is shopping around forrepparttar 122471 best price for a particular item, say a Cuisinart food processor, they would probably go to a site such as Ask Jeeves (at usingrepparttar 122472 Smart Search for Products feature) and quickly obtain a list of sources and prices forrepparttar 122473 desired item. The "yes/no" purchase decision has already been made and it is simply a question of who to buy it from.

Inrepparttar 122474 case of network marketing, it is of critical importance to build a sense of trust with your team members. Network marketing is very definitely a relationship business and each relationship typically starts out with two complete strangers sitting at their respective keyboards.

The team building aspect of network marketing is of vital importance torepparttar 122475 success of each individual member and torepparttar 122476 team as a whole. Two key elements of team building are trust and confidence and these factors play a very large role, particularly for new team members.

As a team leader, you need to be knowledgeable aboutrepparttar 122477 business (products, services, or whatever) and straightforward with answers to questions aboutrepparttar 122478 business as well as providing timely and thorough support to your team members. These actions will cementrepparttar 122479 relationship and build trust and confidence among your team members.

Network marketing has many aspects, but promotion, persistence, and patience are three key elements which are critical to achieving successful results.

PROMOTION isrepparttar 122480 lifeblood of network marketing. Whether you are using online methods or offline methods, or a combination of both, you must constantly strive to get your offering in front of a targeted audience.

There are thousands of published sources that deal with specific methods of network marketing (both online and offline), butrepparttar 122481 key point to be made here is that you must have an active promotion campaign designed to bring in a steady stream of new prospective downline members.

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