Nine Indisputable Rules for Creating A Killer Website by Caterina Christakos1) Keep it simple.
Movies, audio and animation may be cool but if it takes your user more than 10 seconds to download they are gone.
2) Make it easy to navigate.
If they can't find their way around your website they will leave. Keep
links visible and each page compact. They do not want to have to look for your links.
3) Keep banners to a minimum.
Don't bog your site down with banner ads. One or two are fine but that is it.
4) Pop Ups - DON"T DO IT!
Most web surfers and potential clients will avoid sites with pop ups like
plague. There is software out there now called Pop Up Killer specifically to knock these out.
5)Put contact information on each page.
People want to know there is a real person running your site if they have a problem. It inspires trust that you will not take their money and run.
6) If you are running a business through your web site, you must accept credit cards. http://www.marketingtips.com/creditcards .x/24723
7) Metatags and Keywords: Make sure your site has them built it. If you haven't programmed them in,
search engines will not be able to find you.