7 Steps to success By Clare Lawrence
Every webmaster wants a successful site, if you follow this step by step guide you’ll do well.
Search engines such as Google return web pages, based on keyword or key phrase searches. Your first step therefore is to decide which keywords you want to target. Your choice needs to reflect what your target audience is likely to input.
Once you’ve selected your keywords then you need to use them on your pages, an ideal density to use aim for is 5% i.e. your key phrases should appear 5 times per 100 words.
You can use different keywords on different pages, but try to focus on only one or two key phrases per page.
Step 2 – Headings and Tags
Use your key phrases first in your title, description and keyword tag. Shorter tags are more focused than longer ones.
If you can, also make use of your key phrases using Heading 1,2, & 3.
Step 3 – Submit your site to leading directories. I recommend.
- DMOZ - Yahoo (paid) - Gimpsy - Allthebizz.com - MSN small business directory - Joeant - Smallerbizz.com - Business.com - Bluefind.com - Wowdirectory.com