Need a Great Idea? Feed Your Brain

Written by Michele Pariza Wacek

A lot of great ideas happen when two or more other ideas collide to form something completely new.

Think of this like those old chemistry movies we used to watch in school. You had all of those atoms floating around and when two collided -- bam! A chemical reaction. Maybe something new was created. Maybe something exploded. Or maybe it all fizzled out and nothing happened.

Well, a similar reaction is going on inside your brain or muse. Except instead of atoms floating around they're pieces of information or other ideas. As they drift about, they occasionally bump into each other. When that happens, you may get a new, third idea. Or a big explosion. Or absolutely nothing at all.

Now, if you have lots of atoms, or information and ideas, you're going to get lots of reactions. Some will fail. Some will be so-so. And some will be hot -- so hot, so full of energy, they'll haverepparttar power to changerepparttar 137872 trajectory of a business. Or even a life.

The problem occurs when you don't have lots of random information and ideas. Fewer atoms mean fewer reactions. On top of that, you still have to weed throughrepparttar 137873 invariable duds. Sorepparttar 137874 odds of landing that one amazing idea drop considerably.

But not to worry -- there's good news. You can increase your odds of getting those great ideas. Better yet, it's fairly easy and painless. Below are three ways to get started.

1. Read, read and read some more. I know, I know, I can hearrepparttar 137875 groans already. "But I already have too much to read. How can I fit more reading in?" Never fear, there are ways to do this. (Remember I did say this was painless.)

The key is to keep it wide and shallow. What does that mean? Well, read lots and lots of different things, but keep it general. Read about sheep farming, finances, yoga, cooking, traveling, dog training, etc. But keep it general -- don't read deeply. You can even skim if that's all you have time for.

Start by subscribing to a couple of different magazines and e-zines. General interest magazines are really good for this -- Walt Disney used to read Reader's Digest. Scatter them aroundrepparttar 137876 house -- byrepparttar 137877 bed,repparttar 137878 couch, evenrepparttar 137879 bathroom. I'd put a few in your car as well for those times when you have to wait for an appointment.

When you have a few moments, flip through them. Skim a few paragraphs. See what catches your eye.

You can also buy or rent audio books and CDs and listen while you exercise, drive, dorepparttar 137880 dishes, etc.

Whatever you do, DON'T read publications related to your industry. That's for another time. This is brain-feeding time, not keeping up in your profession time.

2. Travelrepparttar 137881 world. Traveling has so many fabulous benefits for your creative soul I could write an article just about that, but for now I'll limit my comments to brain food.

How to Write an Ebook

Written by Larry Strawson

=================================================== How to Write an Ebook ===================================================

The hardest part of writing isrepparttar first sentence. When you look atrepparttar 137829 whole project, it seems like an impossible task. That's why you have to break it down into manageable tasks. Think of climbing a mountain. You are standing atrepparttar 137830 foot of it and looking up at its summit vanishing intorepparttar 137831 clouds. How can you possibly scale such an immense and dangerous mountain?

There is only one way to climb a mountain ? step by step.

Now think of writing your ebook inrepparttar 137832 same light. You must create it step by step, and one day, you will take that last step and find yourself standing onrepparttar 137833 summit with your head inrepparttar 137834 clouds.

The first thing you have to do, as if you actually were a mountain climber, is to get organized. Instead of climbing gear, however, you must organize your thoughts. There are some steps you should take before you begin. Once you've gone throughrepparttar 137835 following list, you will be ready to actually begin writing your ebook.

Beginning Steps to Writing an ebook

First, figure out your ebook's working title. Jot down a few different titles, and eventually, you'll find that one that will grow on you. Titles help you to focus your writing on your topic; they guide you in anticipating and answering your reader's queries. Many non-fiction books also have subtitles. Aim for clarity in your titles, but cleverness always helps to sell books ? as long as it's not too cute. For example, Remedies for Insomnia: twenty different ways to count sheep. Or: Get off that couch: fifteen exercise plans to whip you into shape.

Next, write out a thesis statement. Your thesis is a sentence or two stating exactly what problem you are addressing and how your book will solve that problem. All chapters spring forth from your thesis statement. Once you've got your thesis statement fine-tuned, you've built your foundation. From that foundation, your book will grow, chapter by chapter.

Your thesis will keep you focused while you write your ebook. Remember: all chapters must support your thesis statement. If they don't, they don't belong in your book. For example, your thesis statement could read: We've all experienced insomnia at times in our lives, but there are twenty proven techniques and methods to give you back a good night's sleep.

Once you have your thesis, before you start to write, make sure there is a good reason to write your book. Ask yourself some questions:

* Does your book present useful information and is that information currently relevant?

* Will you book positively affectrepparttar 137836 lives of your readers?

* Is your book dynamic and will it keeprepparttar 137837 reader's attention?

* Does you book answer questions that are meaningful and significant?

If you can answer yes to these questions, you can feel confident aboutrepparttar 137838 potential of your ebook.

Another important step is to figure out who your target audience is. It is this group of people you will be writing to, and this group will dictate many elements of your book, such as style, tone, diction, and even length. Figure outrepparttar 137839 age range of your readers, their general gender, what they are most interested in, and evenrepparttar 137840 socio-economic group they primarily come from. Are they people who read fashion magazines or book reviews? Do they write letters in longhand or spend hours every day online. The more you can pin down your target audience,repparttar 137841 easier it will be to write your book for them.

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