My 7-Step Secret Formula For Cashing In On Content!

Written by Anik Singal

Copyright 2005 Kurma Group

Content, content, content - everybody's talking about it! Are you lucky enough to have a ton of content - maybe from an ezine you've been publishing for years?

Then realize this: there's a right and a wrong way to put content online. The wrong way creates a large content site that doesn't DO anything except sit there.

But if you do itrepparttar right way? You'll have a MASSIVE content site that makes you MONEY. Day in and day out.

I've developed a "secret formula" for clients with a ton of content. It's based on creating a money-making SEO "wrapper" for their content pages. This wrapper includes classic SEO "triggers."

While this formula won't get you on page one for a pile of keywords, it WILL help push you torepparttar 140383 top of results pages for highly targeted searches. Here's how you do it:

#1 - Build a simple template-based site that's 100% search engine friendly.

By simple, I mean pared down HTML code. Avoid a lot of nested tables, use minimal graphics, and NO javascript menus or applets. If you have no design sense, today's web designers are more search engine savvy. Just shop around at, and you can get good SEO design for $50-$100.

#2 - Add "SEO reminders" to your template.

Plug some mock-up copy into your layout, then break it up with one big headline (your H1 tag inrepparttar 140384 HTML), and two or three subheadlines (your H2 and H3 tags inrepparttar 140385 HTML). Addrepparttar 140386 word "KEYWORD" in BIG letters to each. Also add similar "SEO reminders" to SEO-critical HTML code, especiallyrepparttar 140387 Title and Description.

#3 - Start plugging ALL your old content into your template, 300 words per page.

Why so few words per page? You want a LOT of pages on this site! Ifrepparttar 140388 articles are longer than 300 words, simply put a "continued" link atrepparttar 140389 bottom, and start another page. When you get to 30 pages or so, stop.

Writing An Effective, Profit Producing Ad

Written by Ronald Gibson

Copyright 2005 Ronald Gibson

One ofrepparttar biggest challenges for most Internet Marketers is writing effective ad copy. This is hardly surprising. Most marketers are not professional writers and writing ad copy is a difficult skill for beginning marketers to master. Here are some tips that might assist you in writing an effective, profit-producind ad.

1. Benefit fromrepparttar 140382 experience of other writers. You can get ad copy ideas by studying similar product's advertising material. Collect their sales letters, classified ads, web ads, e-mail ads, etc. You can model your ad on these-- but don't copy them word-for-word. That's a no-no.

2. Set a goal for your ad. Know exactly what you want your ad copy to accomplish. It could be to qualify prospects, make sales, generate leads, attract web t.raffic, etc.

3. Build your selling points. Make a complete of your product's benefitsand features. Begin your ad withrepparttar 140383 most important benefit either in your headline or first sentence.

4. Make your ad benefits as specific as possible. Include exact numbers, percentages, times, colors, smells, sounds, descriptive adjectives, and so forth.

5. Set yourself apart from your competitors. allrepparttar 140384 ways your product is different from your competition's. Include allrepparttar 140385 differences in your ad copy that are better than their product.

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