Pop-up windows are small windows which automatically appear when you visit or leave a website. You've probably seen one at some point as they are not very uncommon, and for a good reason.
Pop-up windows are effective! They get in your face, grab your attention, and require action just to get rid of them. They can't be ignored and scrolled over like a banner ad on your site. While they do annoy some, most webmasters agree that results of an effective pop-up window outweigh a minor annoyance.
You can effectively use these pop-up windows to greatly increase subscriber base of your newsletter. Pop-up windows are perfect tool for generating new subscribers. When a surfer visits your site, or when they leave it, you hit them with a new window containing information about your newsletter and a form to subscribe.
What I really want to share with you in this article is maybe single most effective way to build your newsletter's subscriber list at no cost: joint ventures and pop-up windows!
I just told you that pop-up windows are an effective tool for increasing your subscription rate. Think about how effective it would be to have your newsletter in pop-up windows on two sites? How about on 5? or 20? In exchange, your pop-up window would allow people to subscribe to newsletters of all those other websites.
For an example of just what I mean, take a look at this sample page. It will pop up a window which allows you to sign up for various related newsletters. Each newsletter's publisher agreed to place this same pop-up window on their website so that all of publishers could mutually benefit:
So how do you go about doing this same thing to increase YOUR newsletter subscription rate?
First thing you need to do is learn to create pop-up window and be ready to handle subscriptions to multiple newsletters from just one form.