Marketing Your Business Online

Written by Amanda Vlahakis


Marketing Your Business Online As a business you can’t afford to ignorerepparttar Internet Age; in 2002 there was an estimated 605 million people online aroundrepparttar 150418 entire globe, today this is estimated at over a billion users worldwide.

By usingrepparttar 150419 Internet to market your business an entire world of potential customers are opened up for you, rather than just your local town, city, or country.

Some Facts:

• According to Forrester Research Inc approximately £2.5 billion worth of goods and services were sold online to US and European customers in 1998, more than doublerepparttar 150420 1997 figure.

• Inrepparttar 150421 last six months more than a third of households have made a purchase online, this is double last year’s figures – Forrester anticipate this will reach 40% of households by 2009.

• In 2004repparttar 150422 top 400 retailers totalled online sales of around £25 billion, inrepparttar 150423 US this accounted for over 58% of all retail sales.

• Online sales grow by 25% each year.

• Over 40 million potential customers usedrepparttar 150424 Internet last year seeking out local information; even if your focus is onrepparttar 150425 local market, you still need to be usingrepparttar 150426 Internet to make sales.

Every day customer confidence in online shopping soars; this is relevant to you as a business whether you sell to consumers or business to business.

Having a website isn’t just about having a ‘presence’ onrepparttar 150427 Internet any longer - just so that you can show that you are a legitimate business, it’s about connecting with customers viarepparttar 150428 Internet, and making sales directly from your presence onrepparttar 150429 Internet, because believe it or not most of your potential customers are highly receptive to this.

If you don’t have a website yet and have been in business longer than six months, something is very wrong with your marketing strategy - and if you do have a website but aren’t using this as a portal to gain Internet custom in addition to your offline marketing, again, something is very wrong with your marketing strategy. Some Reasons Why You Absolutely Need a Website

How's YOUR Productivity?

Written by Cynthia Kyriazis


Microsoft wanted to know how individuals aroundrepparttar world were faring with their productivity. Microsoft seemsrepparttar 150403 logical group to be asking this question since productivity generally follows technology. So from September, 2004 through January, 2005 they ran a survey calledrepparttar 150404 'Personal Productivity Challenge' or PPC.

The response was phenomenal. 38,000 people in over 200 countries rated their individual productivity by responding to 18 statements about work-related practices. Here are some ofrepparttar 150405 results:

 Ofrepparttar 150406 people who work an average of 45 hours a week, they consider 17 of those hours to be unproductive.  The average number of emails received daily: 49.  Workers spend 5.6 hours per week in meetings. 69% feelrepparttar 150407 meetings aren't productive.  Most common productivity pitfalls: ineffective meetings (46%), lack of team communication (36%) and procrastination (37%).

Dr. Larry Baker of Atlanta developedrepparttar 150408 survey and his statement is right onrepparttar 150409 mark. "In my three decades of studying what makes workers productive, I've found that most crucial skills arerepparttar 150410 ability to efficiently communicate across all kinds of boundaries, share important documents and managerepparttar 150411 increasing volumes of information."

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