Manufacturing Marketing Turnkey Process with TR Cutler, Inc., Manufacturing PR FirmWritten by Thomas Cutler
Ranked as nation’s leading manufacturing journalist and an editor, TR Cutler (www.trcutlerinc.com) has added another strategic partnership with Focus Marketing (www.focus-market.com). According to Cutler, “This strategic alliance makes sense because we know value Focus Marketing brings to table. From Collateral Development, Event Management, Internationalization, Distribution Channel Development, Networking Programs, Lead Generation, Website, and Newsletters, TR Cutler, Inc. can now provide a comprehensive turnkey marketing solution.”• Cutler founded Manufacturing Media Consortium™ in same year. This is a group of more than 2000 journalists worldwide writing about trends, data, case studies, profiles, and features in manufacturing and industrial sector. Cutler worked with hundreds of media outlets to expand coverage and importance of manufacturing media coverage. • Cutler created "Mass Marketing Manufacturing Media Blitz", a comprehensive 90 - 180 day program allowing manufacturers with little web presence or with a new product introduction to go from zero to sixty in a short-term PR campaign.
| | 6 Things to post on your blog when you're running out of ideasWritten by Dulce Azogue
There is no doubt that blogs are “it” thing today in online world. Wherever you surf, blogs are sprouting everywhere like mushrooms, whether they’re used for personal or business purposes. But for starters, what is a blog anyway? It is a diary where you can post your thoughts or feelings or whatnots, except that it is online and public can read it. But enough of that. Gone were days when they were used solely for personal reasons. On business side, they can be a very useful tool to boost your business, and to keep your customers updated on products and infos you have. But if you’re still struggling to catch up on latest thing these days and you think you’re not much of a great writer either, let me give you some useful subjects you can write about to give your customers a lot of reasons to keep coming back to your site.1. News. Okay, so maybe that’s basic. After all, your company or business is reason you put up a blog, right? Write about products you sell. Give them a bit of benefits your potential customers might get for buying them, with a link back to your main site to read entire sales letter. You can also write about updates to your product. Post news about industry you’re in. If you’re selling products that help people get better search engine rankings, write about search engine news. Or, if you or your service has been featured on TV, papers, or notable websites, write about it. Don’t forget to post seminars or gatherings where you’ve been invited. 2. History of your business. Maybe this one has already been in your main website, but who cares? People forget it. They come and go and chances are, when they visit your site, they don’t read it. Write about how you began, reputation and achievements you’ve earned, and accolades or awards you received, with a link back your site. That way you’ll let them know why they should buy from you, and that you’re a real person who’s building a reputable business. Add some employee’s profile if you have someone working for you, too. If you have nice traffic or site stats, that’s also worth mentioning.
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