Most small business people on
Internet are on a budget and that forces you to be "creative". Either you work on a tight budget that hampers your activity or you do much of
work yourself to save from paying others to do it.That is
nature of
entrepreneur.
Just because you are doing, or want to do, business online does not change
work involved to create those sales and make money.
Here are a few points to keep in mind while doing it online:
1. Test Your Ad Copy.
Testing is important and a constant ongoing part of any marketing plan. You need to test various approaches and be able to access
results.
The simplest manner to do that is with Auto-Responders.
For a FREE list of some good Auto-Responders that can be used for online business, send for at: mailto:freeautoresp@emailexchange.org
You can easily set up a different Auto-Responder for each different test that you run. For example, if you were to market software, you could list your Auto-Responders as: software001@123.com, software002@123.com, etc.
This allows you to test different ad copy, headlines, prices or whatever and to gauge
results just by viewing
responses you receive to each approach.
2. Stress Your Strong Points.
A. Product or Service.