Make Your Email SELL

Written by Kevin Nunley

Now that just about everybody has Internet access, studies show people average 20 hours per week online.

That is an amazing statistic consideringrepparttar Web has only been around for a few years.

Even more amazing is how much people use email. It has becomerepparttar 109657 central part ofrepparttar 109658 way hundreds of millions of people userepparttar 109659 Internet.

It pays to make your email messages more effective. Here are some tips to help your email SELL!

1. State your offer inrepparttar 109660 first paragraph. People get a ton of email and few have time to read it all.


Written by Richard Igoe

Anyone who gets involved in marketing products onrepparttar internet will know that follow-up is VERY VERY important. Most sales occur afterrepparttar 109656 3rd, 4th, or 5th follow up, and doing this manually can become very time consuming.

If your site suddenly gets a high ranking inrepparttar 109657 search engines or you put out an advert, you will have to be prepared to deal withrepparttar 109658 traffic and to reply to your enquiries.

Now you will need to follow up 3 or 4 or even more times in most cases before a prospect becomes a customer. It makes sense to use different emails in each follow up, and each time describe some extra advantages of your product that you have left out in previous emails. This can become very confusing if you have new enquiries each day. You will have to send each of your follow-up emails to a different group. You will have to keep track of which follow-ups were sent to which groups.

There is software available that allows you to personalize your messages by merging your emails with your recipients names. You have to addrepparttar 109659 names and addresses to your groups, but after this, it can send out your message to everyone in a particular group, and filter out certain addresses if you want. This can be useful if you want to avoid sending a message to those who may have already received it in a previous mailing.

However even with such software there is still quite a lot of work to be done. Email addresses have to be collected and added to your mailing groups, and you have to keep logs of who has received a particular message. You also have to make your own record of which messages have been sent and to who so as not to sendrepparttar 109660 same message torepparttar 109661 same group twice. If your follow-ups have to be done at specified intervals after your initial enquiry, you have to make sure you remember to run your mail program on those days.

The answer is to use autoresponders to do your follow-ups, and leave a minimum of work for you to do once a prospect has become a serious lead or even a customer. An autoresponder allows you to set up your follow-ups to go out at various intervals afterrepparttar 109662 initial enquiry. You can set different messages up onrepparttar 109663 autoresponder and specify when each message should be sent after receivingrepparttar 109664 enquiry. To see how they work send a blank email to and you will receive a series of emails with my 5-day website success course.

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