Make Sure Affiliate Programs Pay for Every SaleWhen joining affiliate programs there are many decisions you have to make. Unfortunately, few people query what kind of tracking software program uses. To overlook this can prove costly, and means you may never be credited with 5% - 10% of your affiliate sales.
A good affiliate program will use quality affiliate tracking software that is reliable and tracks all of your sales. You must make sure that they not only track online sales, but also sales by phone, fax and mail order. Many companies only track online, and this means you will lose between 5% - 10% of your sales.
Also, make sure that affiliate program uses 'cookie tracking' software to ensure that you will be credited for sales from people who don't buy first time they visit your website, but come back and buy at a later date.
For those of you who don't know what a 'cookie' is. A cookie is a small piece of information that a web site puts on your hard drive so that it will remember you when you return later. This is how cookies can be used to track visitors to a web site. In this way affiliate program will be able to track all sales from your site, even though visitor did not buy on first visit to web site.