Make Money Online Using Keyword Articles

Written by Paul Jesse

Copyright 2005 Paul Jesse

Routing traffic to your web page is incredibly important in order to make money online. However, you probably have noticed that getting your web page noticed and returned as a high ranking result fromrepparttar search engines is difficult. However, to make money online, there are a couple of tips you can use that will help you increaserepparttar 146653 traffic to your page.

First, you will need to do a little research to see where your page ranks in a variety of different search engines. When you know this information, you will be able to take action and become better than your competitors whose pages are being returned as higher relevant results. In order to make money online, no matter where you rank inrepparttar 146654 results, if it is less than number one you have some work to do. So, take a look at allrepparttar 146655 web pages that are ranked higher than yours and see what these pages have that yours does not. Evaluating your competition will help your Web page become stronger and more competitive, something that is important to your bottom line.

You need to do this kind of research for allrepparttar 146656 different keywords that pertain most to your Web page and that people search forrepparttar 146657 most often. You want your web page to rank high inrepparttar 146658 results for a number of keywords, so be diligent about researching what is other web pages are doing and what you can do to make your page be returned higher inrepparttar 146659 results.

An Internet Marketing Secret: Using Tie-Downs to Increase Sales

Written by Mike Adams

Copyright 2005 Mike Adams

If you could get your prospective customers nodding their heads in agreement with every major point in your sales copy, that would be likely to increase your sales, wouldn't it?

If you could get people saying "yes" to almost any marketing statement of your choosing - long before they even get torepparttar close - that would be valuable to you, right?

Did you find yourself agreeing withrepparttar 146652 last two questions? You've just experienced a sales technique called "tie-downs." One very old direct sales principle is to get people to say yes to multiple little questions. This gets them agreeing with you and also gets them used to saying yes. Psychologically, they will then be more likely to say yes when you ask forrepparttar 146653 sale. One sales technique for achieving that isrepparttar 146654 tie-down.

Why use a technique from direct sales in direct marketing? In a famous advertising and marketing story, Albert Lasker was a junior partner atrepparttar 146655 Lord and Thomas advertising agency in 1905 when he read a note from John E. Kennedy declaring that Kennedy knewrepparttar 146656 secret of what advertising is. Kennedy, a former Canadian mounted policeman, was new to copywriting and not yet known in advertising circles. But by an interesting quirk of fate, this wasrepparttar 146657 question Lasker had been trying to figure out. Lasker met Kennedy, and Kennedy declared thatrepparttar 146658 secret is, "Advertising is salesmanship in print." Lasker and Kennedy went on to revolutionize advertising and marketing forever with those words, and Lord and Thomas became one ofrepparttar 146659 most famous advertising agencies ofrepparttar 146660 day.

No matter how many people are visiting your website and reading your marketing material, you are still talking to only one person at a time. You are still selling one person. This sounds like a simple concept, but many advertising and marketing people still don't get this secret. That means that if you understand this, you have an advantage in Internet marketing. You understand that advertising is salesmanship in print. And you know that you just need to talk with this one person and get their agreement to purchase your product. And withrepparttar 146661 power ofrepparttar 146662 Internet, you can do this with dozens, hundreds, even thousands per day.

Tie-downs are one ofrepparttar 146663 first tools to add to your new salesmanship toolbox. A tie-down is a short phrase that can be added to a statement to turn it into a question. You use a tie-down to turn a point that you want to make into a question that your prospect will agree with. It's one way of getting your prospective customer to start saying yes long before you go forrepparttar 146664 close.

A few examples of common tie-downs include:

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