The Ten Commandments of MLM Recruiting by Doug Firebaugh
1) Thou Shalt Recruit through Your prospects eyes.
So many times when we are trying to recruit, online or offline, we do not take time to see what our prospect is seeing. Your prospect is looking through THEIR eyes, not yours, and has no clue to how you see things...the only thing that matters to them is how THEY see things...and recruiters who take time to learn what their prospect is looking for, what is important to them, and what isn't, will have huge success. Your prospect has a dream for their life, and you must look through that "dream lens" of theirs, and see what they are looking to happen with their life, and show them how you can help them get it.
2) Thou Shalt Focus on Relationships, not just Distributorships.
Power Recruiters in this business understand that Gold in this business is a long term relationship, not a short term distributorship. That is why most people cannot recruit...they are focused on a paycheck, not people...(CLUE!!!!!)Power Recruiters also know that people are more ATTRACTED to someone who cares about THEM FIRST- then business. You must be a friend first, before you will ever get to second base...and what makes more sense?
Recruiting for a Long term retirement producing business, or a short term paycheck? If you focus on your prospect and learn about THEM as a person, not just as part of process, you will find your results will skyrocket. Relationships are magnetic...Magnetize your Distributorship with Relationship Recruitng!
3)Thou Shalt Garner Leads Everyday.
Leads are lifeblood to any distributorship. And most folks play " Baking game" in recruiting. Instead of going out and getting new leads daily, they go out and hold onto their existing leads, and wait for them , like a cake in an oven, to bake and turn into HOT leads and ones that will come into their business. Are you a chef? or a leader? You MUST have a methodical plan and system to create and find leads daily, and to quit "baking game"..which in reality is "faking game"..you are faking at doing this business by holding onto leads that you hope will turn into prospects, even after a negative response, but never do. The Magic is in Multiples....and Lotto is in List. Continue daily to get at least ONE MLM lead a day to create enough numbers to talk to that will create enough of a paycheck to talk about.
4) Thou Shalt Draw Them In.
When you recruit, you must draw your people into your "world"..We have a saying at PassionFire..."Meet them in their world, and then lead them to yours..."..What that means in order to attract and draw your prospect into your presentation or conversation, you must start in theirs ...Find out what is important to them, and what they want out of life...then wrap your presentation around that. Ask lots of questions, and paint a picture with your words with them obtaining their dream....look them in eyes, smile, touch their arm, nod your head, talk their language...don't get too technical...and meet them first where they are in life...and then take them to where you can lead them....that's Power Network Marketing Recruiting.
5)Thou Shalt Educate, not Regurgitate.
You must understand that Recruiting is an education process , not just informing and regurgitating facts. People want to learn...that is their nature when they are looking at doing something...but many folks "Dump" all they know on them, and suffocate them with Information, not education. Recruiting through an Education Focus is a process, step by step, not a Firehose program. And educating prospect also is giving them information they want to learn about, not just what you want to talk about.(CLUE!!!)Education is a whole less intimidating way to recruit too...all you say is..."I don't know if this is for you or not ...worse thing that could happen is you could learn something.."
6) Thou Shalt Communicate Hope, Possibilities, and Belief.