Money down
drain. Waste of time. No luck.
Total bomb.
Does that describe your responses you have had with mlm recruiting classified ads?
There are reasons that happens, including just bad copy in a classified or a bad headline. And that does happen to folks who don't understand
psychology of running MLM Recruiting ads.
But we have found, after a lot of research and study, that there are 10 Rules to classified ads responses in MLM. And some are common sense, others may surprise you.
If you are working
cold market, and having little luck, maybe this will help, and open your eyes to why your response may be a little lacking in your ads, as there are some reasons you just can't do anything about.
Here they are:
The Ten Rules of Response in MLM Cold Market Classified Ads.
1) It all depends on whose looking.
Simply, there are weeks that there are not many people looking at
MLM Recruiting ads, and there isn't a thing you can do about that. If that happens, just understand it, and move on. Next week will be better.
I ran ads that pulled nothing one week, and ran it again
next week and got a lot of calls. Don't be too discouraged if a bad week happens and you get no calls. Sometimes that is gonna happen. Accept it and wait till next week.
2) It all depends on whose looking and what they are looking for.
So true. People may be looking, but if they are not looking for what you are offering, then you still may get limited response.
Continue on and know that
people you are looking for will eventually see your ad. Maybe not today, or this week, but it will happen.
Again, I ran a ton of Network Marketing Recruiting ads, and I knew there were people looking as they called me. But they weren't looking for what I had to offer as most were looking for a job.
God blessem, move on to
next response which there will be more.
3) Ads must be run consistently, not just once.
Cold Market MLM Recruiting Ads that run for weeks at a time have a better response in
long run then short run ads. I had many people I recruited tell me they looked at our ad for several weeks before calling, as they were curious to see if we would be around for a while.
Don't be afraid to run an ad for weeks as you will get calls from folks who don't call ads
first week they run.
Grabbing
MLM Prospect's Attention.
4) The first 5 words must grab their attention.
The first 5 words in
headline, and copy MUST grab their attention. If they don't, you lose them. And
first 5 words must create some form of curiosity, and compel them to pick up
phone and call. I have ran many ads that I didn’t realize
first 5 words were horrible.
Don't make
mistakes I did, they will cost you dearly.
5) Asking questions will draw them into your ad and increase your response.
If your headline is a question, and a HOT one, you will increase dramatically
response ratio to your Direct Sales ads.
Why?
It draws them into
ad, and creates some curiosity and compels them to call. Questions can be powerful and impactful to grab a person's attention. Use them and again. Use short, provocative questions or statements in your headline.