Written by Thom Reece

© Copyright 2002-2005 Thom Reece All Rights Reserved

One ofrepparttar largest markets for wellness products, is targeted directly atrepparttar 136765 needs and concerns ofrepparttar 136766 "baby boomer" generation.

This generation, defined as those born betweenrepparttar 136767 years 1946 and 1964, representsrepparttar 136768 most affluent and influential section ofrepparttar 136769 economy.

Over 90 million strong inrepparttar 136770 U.S. and Canada,repparttar 136771 "baby boomers" have had a dramatic effect on every facet of life. As this market segment has moved through life, they have literally dominatedrepparttar 136772 marketplace. When they were infants,repparttar 136773 marketplace responded withrepparttar 136774 prepared baby food industry--resulting in supercharged growth in that market....from 270 million jars per year to 1.5 billion jars.

Whenrepparttar 136775 boomers reached their early childhood,repparttar 136776 market responded with Frisbees, Hula Hoops, Skateboards, TinkerToys, etc.....billions of dollars worth!

Asrepparttar 136777 teenage years came along so didrepparttar 136778 advent of fast food franchises such as McDonalds, Burger King, Kentucky Fried Chicken, etc. Franchisees became rich asrepparttar 136779 baby boomers filled up on french fries, burgers, and soft drinks.

Community infrastructure was also dramatically effected. Elementary and High Schools were built at a break-neck speed to accomodate this generations educational needs. Social programs were implemented as a direct result ofrepparttar 136780 huge numbers of new problems and opportunities that this massive group created.

Young adulthood brought with it changes in fashion preferences...which resulted in marketing phenomenons such as The Gap which went from $600,000 in sales in 1969 to 99 Million in those figures are offrepparttar 136781 map.

According to a report on CBS news, this same baby boomer generation now accounts for an incredible One Trillion Dollars in annual income! The marketplace continues to respond to this generations every whim.... now when you hear a music background for popular advertisements, it is likely to be an old tune fromrepparttar 136782 60's, and 70's.

Asrepparttar 136783 baby boomer generation entersrepparttar 136784 fifth decade of life they have begun to approachrepparttar 136785 "aging process" as a not-so-inviting-prospect. Indeed they are doing everything in their power to slow down this process and to extend their lifespan with quality years. As one marketer commented: "They are entering middle age kicking and screaming."


Written by Thom Reece


© Copyright 2004 Thom Reece All Rights Reserved

There dozens of reasons why any one individual might not be successful with his/her network marketing business... or any other business for that matter.

Here are a few that I can think of right offrepparttar top of my head:


Network marketing or MLM is just another method of distribution of a product or service. It is a "business" in every sense ofrepparttar 136764 word. Many new distributors do not realize that allrepparttar 136765 same skills and dedication to effort, that are required to be successful in any business, are needed in their MLM business.


Unfortunately, this industry hasrepparttar 136766 reputation of making it sound too easy. Distributors, in their eagerness to build "any" type of organization, paint too rosy a picture to convince a prospective distributor to come aboard. This is a disservice torepparttar 136767 industry,repparttar 136768 recruiting distributor, and torepparttar 136769 prospect. Experienced and successful distributors do a lot of "sifting & sorting" to findrepparttar 136770 right prospects for their organization. They require thatrepparttar 136771 prospect jump through a lot of qualifying hoops to become part ofrepparttar 136772 team.


If you cannot, or will not, take coaching and instruction then MLM is not for you. Surprisingly, those with strong professional selling skills are oftenrepparttar 136773 worst choice you can make for potential team member. They often think they must "re-inventrepparttar 136774 wheel" to conform with their selling experience. Your successful upline "knows" how to work your business. Follow their lead and duplicaterepparttar 136775 already successful system.


Your choice of your upline sponsor is critical to your success. Most new distributors give little or no attention to this important detail. If you sponsor is not a good trainer, or is not willing to implementrepparttar 136776 systems necessary to support YOU... then you haverepparttar 136777 wrong sponsor. Your sponsor, inrepparttar 136778 truest sense ofrepparttar 136779 phrase, is your "partner in success". A bad one can stifle your success... a good one can skyrocket your profits and greatly shorten our learning and selling cycle.

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