Part of every online success involves use of mirror websites. A mirror website is one that you create that compliments your main site. Make sure that mirror site includes some element of your main website, for example if you have a online giftstore that sells candles and candle holders, consider creating a mirror site that sells lamps. Of course you could offer all three products on one site but then you will dilute your marketing focus of candle giftstore. Keeping image of your online store as small and comfy as possible will give you a way of staying on topic with customer base of that particular website. Within each website you can weave a few affiliate programs that you belong to that are within topic of website. By doing this you are giving your customers an option other than your offer, and if they do click through you will benefit from recommendation.

A mirror site can be a full blown ecommerce website that collects credit cards and such, or, you can use it strictly as an information/advertising website. If you choose route of information/advertising benefits could possibly outway cost of implementing website.

Recording artist The G-Man is not a government agent. His songs are on iTunes and his commercials "are in your home and in your car," says Scott G, who writes and produces award-winning radio spots for ad agencies and clients.

His world used to involve nightclubs full of wildly dancing people, but today Scott G (The G-Man) is interacting with advertising industry.

"Instead of dealing with people coming up to me with ecstasy in their pockets, now I'm working with ad agency executives, copywriters, and people who use words like 'demographics,' 'psychographics,' and 'Unique Selling Proposition,'" G says. "Of course, who knows what they have in their pockets?"

But wait -- Scott G has been in ad business since graduating from college, so is he really a musician embedded in ad world, or is he an ad man who snuck into recording industry?

"Okay, it's both," G says with a grin.

Either way, he's proud to announce official opening of G-Man Music & Radical Radio (GMM&RR). "We're creating songs, sonics, music tracks and radio spots," G said.