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Let The Market Choose Your Price?

By Stuart Reid

Setting correct price is hard for any on-line business, and there are plenty courses and manuals dedicated to this delicate subject.

You want to have a price that will make you a profit, obviously. But you also want to have happy customers who feel you've charged a "fair" price.

The problem is too low a price will make your product seem inferior. Give-away products suffer even more from this "perceived value".

Conversely, if you charge too much (even though price may well reflect time and effort put into product) you may get many disgruntled customers and many complaints which can have disastrous knock-on effects.

So is there a middle ground?

I'm sad to say not really, but there are a few methods you could try including a "crazy" trial I'm currently testing myself...

The most obvious way to decide your price is to see what rest of market is charging. This is not as easy as it sounds, since "rest of market" will vary widely.

Radhika Venkata (c).

1. Your Own web site: =============================

Most affiliates put a redirect link directly to their affiliate product. It is not such a good practice.

*Register a domain that closely resembles your affiliate product website. For example, if you are an affiliate for affiliateproduct.com web site, try to register affiliate-product.com or affiliateproduct.net.

*Follow lay-out of your affiliate product web site.

*Put content on your web site (minimum of 10 pages). Like articles and reviews related to your affiliate product. No need to say to put up links leading visitor to your affiliate web site.

*If you have a multiple different affiliate products, don't mix them up and put all of those links on same web site. Choose a multidomain host and host your different affiliate web sites for cheap.

2. Your Own opt-in list: =============================

You need your own opt-in list **no matter** what you sell and your own or your affiliate product.