Let The Email Wars Begin

Written by Jim Edwards

Things just got a lot hotter inrepparttar hyper-competitive world of online email providers.

In response to Google's announcement that their soon-to-be- launched "Gmail" service will offer users 1 gigabyte of email storage, Yahoo! announced an upgrade of their free email service to allow users 100MB of free email storage along with other enhancements.

Microsoft's Hotmail will surely also announce a free upgrade in email storage space.

Onrepparttar 109535 surface it might just appear like a simple case of one-upmanship, but it actually represents major forces digging in online and preparing to do battle.

It appears Yahoo! simply wanted to takerepparttar 109536 issue of email storage space offrepparttar 109537 table as a consideration for users as to which email service to choose.

Google enjoyed considerable media and public attention overrepparttar 109538 past few weeks withrepparttar 109539 media marveling at how Google intended to give hundreds of megabytes more space to its users than Yahoo! or Hotmail.

With this move, Yahoo! made storage a "non-issue," butrepparttar 109540 real war has only just begun.

Email ranks asrepparttar 109541 number one most popular online activity according to virtually any survey you care to read.

When people go online, they spendrepparttar 109542 single biggest chunk of their time sending, receiving, and reading email.

Online email providers understand that eyeballs on a page looking at advertising and responding to offers is what makes them money.

By increasing loyalty among email users in order to repeatedly draw them back torepparttar 109543 same website (often several times a day), email service providers like Yahoo!, Hotmail and Google can keep people looking at revenue generating ads.

Despiterepparttar 109544 best efforts of government regulators, private organizations, software filters, ISP's and others, over half of all email sent online rates as unsolicited commercial email (SPAM).

Avoiding Blacklisting: Making Sure Your Email Gets Through

Written by Karen Fegarty

Avoiding Blacklisting: Making Sure Your Email Gets Through

by Karen Fegarty http://www.blacklistmonitor.com

We all know that email is probably today's most popular way to advertise. Every day our inboxes are filled with messages from people who want our business--whether we asked forrepparttar contact or not. Email is today's biggest communication factor; but why shouldn't it be? It's all but free to use, and it's almost instantaneous.

But there is one problem with advertising via email that you may not think of very often: blacklisting. All it takes is one complaint, and your ISP or domain name can be put on someone's black list. If you're onrepparttar 109534 black list, your emails are not getting through--and neither is your advertising message.

So how big of a problem is this? Well, AOL, one ofrepparttar 109535 world's biggest Internet service providers, winds up blocking a whopping 80% of messages to its subscribers due to blacklising. Your email could berepparttar 109536 most legitimate message ever sent, but if one person forgets they signed up or decides to complain, you could be blacklisted. And for your business,repparttar 109537 resulting slump in sales can be devastating.

What is a blacklist, exactly? A blacklist is a database of known Internet addresses (or IPs) used by individuals or companies sending spam. Various ISP's and bandwidth providers subscribe to these blacklist databases in order to filter out spam sent across their network or to their subscribers. Companies like AOL, MSN, and Yahoo all have very strict policies on spam, so many well-intended, legitimate emails never get through.

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