"Key Your Internet Ads!"

Written by A.T. Rendon

We all agree that placing ads onrepparttar Internet is an essential and important part ofrepparttar 101044 exposure and promotional process that is so unique to CyberSpace.

There are a great many different locations where you can place ads onrepparttar 101045 Internet. Literally, there are several hundreds of thousands of such FREE Ad sites, and you can find both FREE and Fee based online publications.

We have even set up a web site that links you to almost 12,000 ofrepparttar 101046 more popular sites that are available with almost 100 sites detailed individually to ease posting: http://emailexchange.org/freeads.html

But before you jump into posting ads online, especially if you opt to pay for an ad, you should establish a clear-cut plan to chart your responses.

The only way to chart your responses accurately is to "Key" allrepparttar 101047 ads you place, whether online or in off-line publications.

Once upon a time,repparttar 101048 simplest manner to "Key" any ad was to write, Dept. No. 1234, or whatever number/letter combination you might want to use, and this allowed you to know from where you were receiving your responses.

Whether an ad is FREE or paid for, if you know if it is drawing responses then you can make informed decisions about continuing to place ads at those particular sites or publications.

Afterall, it does not make any sense to keep posting ads in sites or publications where you never receive responses. Such an effort is a complete waste of your valuable time.

Those sites that do work for you can then becomerepparttar 101049 focus of your online ad campaigns.

All it takes is a working "Key" chart.

For those of you that are spendingrepparttar 101050 monthly fees to receive web space, email aliases, etc.,repparttar 101051 solution can be as easy as setting up individual email aliases for each account or each of your different ad sites or publications.

For example, you place an ad at ABC Ads and you "Key" them as abc@whatever.com. or 123@whatever.com, etc. That isrepparttar 101052 beauty of being able to controlrepparttar 101053 "Key".

The Celebrity Factor--A Star is Born in Your Advertising

Written by Kahlia Hannah

As Americans, we are obsessed with celebrities. We know whorepparttar stars are dating, what their favorite foods are, and, thanks to MTV Cribs, we even knowrepparttar 101043 intimate details of their home decorating styles.

With our paparazzi-like fixations onrepparttar 101044 famous, it is no wonder ad campaigns involving celebrities are more successful than any other type of advertising. Michael Jordan says "Wear Hanes" and we do. Sarah Michelle Gellar says "Use Maybelline cosmetics" and we buyrepparttar 101045 lot. Even Carrot Top, considered by many to berepparttar 101046 most repulsive and annoying person ever to gracerepparttar 101047 screen, gets us to call AT&T.

So how do these fun facts help you in your advertising? Let me explain.

Unless you own Coca Cola, Pepsi, Verizon, or Kentucky Fried Chicken, you probably can't afford to lay down a cool million for celebrity advertising. Luckily, you don't have to.

One way to get a celebrity in your ads is to use local celebrities. This is a far cheaper, but still effective strategy to get your prospects' attention.

Try a popular DJ, news reporter, politician, social figure or merchant. Some of these people will jump atrepparttar 101048 chance to be in your ad. An offer of $50 or $100 dollars will usually dorepparttar 101049 trick

I am especially fond of using local DJs. We spend up to an hour or more in our cars each day listening to these characters, so we get a mental image of them locked in our heads. In most cases,repparttar 101050 DJ looks nothing like what you imagined. When you see them on a commercial, you can't look away, thinking, "I can't believe that's what he/she looks like!" It's a great way to hold your viewers' attention.

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